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Umbrella Car Shade

Maybe

Search demand grew +301.4% this quarter. But shoppers spend an estimated $70K a year here, so Umbrella Car Shade is a Maybe.

Filters Trending
Flapen Score
55
55 / 100
Top 23% of 7,287 Automotive niches · +6 vs the category median of 49
Market size
$70K/yr81K searches / yr
90-day growth
+301.4%search demand this quarter
Competition
71%top-5 click share · 14 brands · 21 sellers

Flapen Score

Umbrella Car Shade against its category

The dotted line is the Automotive average. Past it, Umbrella Car Shade is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Umbrella Car Shade market on Amazon at a glance

Shoppers on Amazon United States searched for Umbrella Car Shade 81K times last year and spent an estimated $70K. The top 5 brands take 72% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +301.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months
81K
Growth, 90 days vs prior 90
+301.4%
Conversion, latest week
4.5%
Market size, estimated
$70Ka year
Peak month
July10.3× the quietest month
Top search term
umbrella car shade26K searches a year

02 · Price

A sale here is worth $19.08.

Listings sell for $19.08 on average, from $10.09 to $39.46. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $19.08 that is $5K to $10K a year per listing.

Average price
$19.08inside the $15 to $100 sweet spot
Price range
$10.09–$39.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
4.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #106 within Sun Protection. It carries 2,279 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
1.8%
Average rank
#106in Sun Protection
Average rating
4.13 starsAmazon United States average 4.42 stars
Average reviews
2,279per listing
Listings tracked
15

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
32 months

Products

Top Umbrella Car Shade products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

14 falling

Sellers

21

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

22%

  • Brand 129%
  • Brand 215%
  • Brand 312%
  • Brand 48%
  • Brand 58%
  • Brand 66%

Demand

Umbrella Car Shade search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 10.3×

Search terms

Top Umbrella Car Shade search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • umbrella car shade26K/yr
  • car sunshade umbrella15K/yr
  • sunshade umbrella16K/yr
  • sun reflector10K/yr
  • umbrella windshield shade6K/yr
  • umbrella sun shade for car windshield4K/yr
  • car umbrella shade4K/yr

Reviews and returns

What reviews say buyers love and hate about Umbrella Car Shade

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Size-Overall”
19%of negative reviews mention “Size-Overall”
4.4%of orders come back
“To big”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Umbrella Car Shade questions

Answered from the same tracked data.