tuxmat
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$216.98avg listing price — sweet spot $15–$100
Market size
Okay$226K$226K/yr · 166K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.9%return rate — above 5% kills the launch gate
Review moat
Okay3,976.39avg incumbent reviews — the moat a new listing must climb
Price range
Bad$33.75–$315.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-3.7%90-day search growth — must beat 0% to launch
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, tuxmat is a $226K/yr Amazon United States market (166K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 33/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
tuxmat market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $108K–$163K
- units × avg price
- Conversion rate
- 0.6%
- Avg BSR
- #3,091
- Page quality
- 0%
- Prime
- 6%
- Sponsored
- 100%
- Out of stock
- 3.0%
- Avg brand age
- 35 months
- Avg seller age
- 187 days
Competition & brand share
The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.Brands
5 falling
Sellers
16
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
40%
Top 20: 86%
Open market
0%
- TuxMat88%
- DASHUAI5%
- LSLYCN4%
- Motor Trend2%
- LASFIT2%
Demand & seasonality
Weekly Amazon search volume, last 78 weeks — -3.7% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top tuxmat search terms
- tuxmat floor mats68K/yr
- tuxmat53K/yr
- tuxmats16K/yr
- tux mat floor mats11K/yr
- tuxmat tuxmat custom floor mats6K/yr
- tux mat6K/yr
- tux mats5K/yr
Top tuxmat products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
TuxMat - for Honda CR-V 2023-2026 Models - Custom Car Mats - Maximum Coverage All Weather Laser Measured - This Full Set Includes 1st and 2nd Rows
TuxMat$227.964.8★109 rev

TuxMat - for Ford F250 SuperCrew 2017-2026 Models - Custom Car Mats - Maximum Coverage All Weather Laser Measured - This Full Set Includes 1st and 2nd Rows
TuxMat$228.134.5★134 rev

TuxMat - for Mazda CX-5 2017-2025 Models - Custom Car Mats - Maximum Coverage All Weather Laser Measured - This Full Set Includes 1st and 2nd Rows
TuxMat$227.754.8★349 rev

TuxMat - for BMW X5 5-Seater 2019-2026 Models - Custom Car Mats - Maximum Coverage All Weather Laser Measured - This Full Set Includes 1st and 2nd Rows
TuxMat$228.274.6★108 rev

Custom Personalized Floor Mats for CarsLuxury Full Coverage All Weather Car Floor MatsAnti-Slip Leather Car Mat Set Custom Floor Mats for 99% of Cars Trucks & SUVs (Pure Black)
DASHUAI$64.624.1★1,021 rev
Newest
by launch date
LASFIT Full Set Floor Mats for Honda CR-V 2026 2025 2024 2023 (Gasoline & Hybrid & e:FCEV) All Weather TPE Custom Fit Floor Liners 1st & 2nd Row & Seat Back Mat & Cargo Mat (Upper Position)
LASFIT$184.70506 rev

TuxMat - for Honda Civic Hybrid 2025-2026-2026 Models - Custom Car Mats - Maximum Coverage All Weather Laser Measured - This Full Set Includes 1st and 2nd Rows
TuxMat$227.5433 rev

TuxMat - for Subaru Forester 2025-2026 Models - Custom Car Mats - Maximum Coverage All Weather Laser Measured - This Full Set Includes 1st and 2nd Rows
TuxMat$227.6025 rev

Custom Personalized Floor Mats for CarsLuxury Full Coverage All Weather Car Floor MatsAnti-Slip Leather Car Mat Set Custom Floor Mats for 99% of Cars Trucks & SUVs (Pure Black)
DASHUAI$64.621,021 rev

TuxMat - for Subaru Crosstrek Gas 2024-2026 Models - Custom Car Mats - Maximum Coverage All Weather Laser Measured - This Full Set Includes 1st and 2nd Rows
TuxMat$228.5581 rev
Trending
90-day click momentum
LASFIT Full Set Floor Mats for Honda CR-V 2026 2025 2024 2023 (Gasoline & Hybrid & e:FCEV) All Weather TPE Custom Fit Floor Liners 1st & 2nd Row & Seat Back Mat & Cargo Mat (Upper Position)
LASFIT$184.704.8★

TuxMat - for GMC Sierra 1500 Crew Cab 2019-2026 Models - Custom Car Mats - Maximum Coverage All Weather Laser Measured - This Full Set Includes 1st and 2nd Rows
TuxMat$225.354.3★

TuxMat - for Subaru Crosstrek Gas 2024-2026 Models - Custom Car Mats - Maximum Coverage All Weather Laser Measured - This Full Set Includes 1st and 2nd Rows
TuxMat$228.554.5★

TuxMat - for Ford F150 SuperCrew with Rear Seat Fold Out Storage 2021-2026 Models - Custom Car Mats - Maximum Coverage All Weather Laser Measured - This Full Set Includes 1st and 2nd Rows
TuxMat$227.494.5★

TuxMat - for Honda Civic Sedan 2022-2026 Models - Custom Car Mats - Maximum Coverage All Weather Laser Measured - This Full Set Includes 1st and 2nd Rows
TuxMat$229.064.7★
What buyers say about tuxmat
What buyers praise and complain about, mined from review topics.What buyers love
“Fit like a glove”
“Great Mat, Great Quality”
“Excellent value”
“Keeps car floor clean”
“The mats feel very durable”
“Instructions for installation are easy to follow”
“as advertised”
“good strong material heavy”
“Good grip”
“Strong and good”
What buyers complain about
“Do not fit”
“Bad chemical smell”
“Do not fit”
“Garbage product”
“Buyer beware - material is cheap, dangerous and overall terrible product”
“not staying in place”
“They are not durable or made for a vehicle floor”
“These floor mats are not the thickest I have ever used in vehicles”
“Misleading product description”
“expensive”
Top return reasons
Common questions
- Is tuxmat profitable to sell on Amazon United States?
- The niche generates $226K/yr across 33 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -3.7%. Flapen's verdict: Skip it (33/100).
- How competitive is the tuxmat niche?
- 5 brands and 16 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in tuxmat?
- Top complaints mined from reviews: Size-Overall, Smell, Compatibility-Overall. The return rate is 4.9%.
- When does demand for tuxmat peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the tuxmat niche?
- Listings span $33.75–$315.49; the average listing price is $216.98 (sweet spot $15–$100). The average incumbent carries 3,976 reviews — the moat a new listing must climb.