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Toyota Transmission Fluid

Fail

The top 5 brands take 100% of clicks, so Toyota Transmission Fluid is a Fail.

Flapen Score
43
43 / 100
Ranks 5,360 of 7,287 Automotive niches · −6 vs the category median of 49
Market size
$867K/yr384K searches / yr
90-day growth
-0.8%search demand this quarter
Competition
79%top-5 click share · 5 brands · 60 sellers

Flapen Score

Toyota Transmission Fluid against its category

The dotted line is the Automotive average. Past it, Toyota Transmission Fluid is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Toyota Transmission Fluid market on Amazon at a glance

Shoppers on Amazon United States searched for Toyota Transmission Fluid 384K times last year and spent an estimated $867K. All 5 brands take every click. Demand peaks in May. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 4.7% of those searches ended in a purchase.

Shoppers searched for this 384K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $867K a year.

Searches, last 12 months
384K
Growth, 90 days vs prior 90
-0.8%
Conversion, latest week
4.7%
Market size, estimated
$867Ka year
Peak month
May2.5× the quietest month
Top search term
toyota atf ws81K searches a year

02 · Price

A sale here is worth $48.48.

Listings sell for $48.48 on average, from $11.54 to $96.66. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At $48.48 that is $73K to $97K a year per listing.

Average price
$48.48inside the $15 to $100 sweet spot
Price range
$11.54–$96.66
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,500–2,000
Revenue per listing a year
$73K–$97K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

64% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #69 within Oils & Fluids. It carries 2,014 reviews at 4.81 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
73%
Out of stock, average day
7.7%
Average rank
#69in Oils & Fluids
Average rating
4.81 starsAmazon United States average 4.42 stars
Average reviews
2,014per listing
Listings tracked
11

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
60 months

Products

Top Toyota Transmission Fluid products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

60

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

0%

  • Brand 177%
  • Brand 212%
  • Brand 35%
  • Brand 44%
  • Brand 52%

Demand

Toyota Transmission Fluid search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 2.5×

Search terms

Top Toyota Transmission Fluid search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • toyota atf ws81K/yr
  • toyota transmission fluid53K/yr
  • toyota ws transmission fluid49K/yr
  • toyota atf ws transmission fluid39K/yr
  • atf ws transmission fluid toyota23K/yr
  • toyota genuine atf ws16K/yr
  • toyota transmission fluid atf ws18K/yr
  • atf ws19K/yr
  • ws transmission fluid10K/yr
  • toyota atf type t-iv11K/yr

Reviews and returns

What reviews say buyers love and hate about Toyota Transmission Fluid

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Value For Money”
19%of negative reviews mention “Value For Money”
2.0%of orders come back
“Cheaper on here then ebay”
A buyer, on “Value For Money”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Toyota Transmission Fluid questions

Answered from the same tracked data.