Toyota Highlander Roof Rack
FailShoppers spend an estimated $24K a year here, so Toyota Highlander Roof Rack is a Fail.
- Flapen Score
- 35 / 100Ranks 6,734 of 7,287 Automotive niches · −14 vs the category median of 4935
- Market size
- $24K/yr19K searches / yr
- 90-day growth
- +72.3%search demand this quarter
- Competition
- 76%top-5 click share · 12 brands · 20 sellers
Flapen Score
Toyota Highlander Roof Rack against its category
The dotted line is the Automotive average. Past it, Toyota Highlander Roof Rack is stronger. Inside it, weaker.
Market
The Toyota Highlander Roof Rack market on Amazon at a glance
Shoppers on Amazon United States searched for Toyota Highlander Roof Rack 19K times last year and spent an estimated $24K. The top 5 brands take 84% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +72.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.
- Searches, last 12 months
- 19K
- Growth, 90 days vs prior 90
- +72.3%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $24Ka year
- Peak month
- July3.3× the quietest month
- Top search term
- toyota highlander roof rack13K searches a year
02 · Price
A sale here is worth $97.67.
Listings sell for $97.67 on average, from $75.71 to $156.78. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $97.67 that is $0 to $10K a year per listing.
- Average price
- $97.67inside the $15 to $100 sweet spot
- Price range
- $75.71–$156.78
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 7.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #85 within Cargo Management. It carries 1,083 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 88%
- Out of stock, average day
- 9.9%
- Average rank
- #85in Cargo Management
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 1,083per listing
- Listings tracked
- 16
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Toyota Highlander Roof Rack products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
KINGGERI Lockable 260lbs Cross Bars Roof Racks Fit for Toyota Highlander 2020-2026 XLE Limited Platinum Hybrid Heavy Duty Aluminum Metal Crossbar Luggage SUV Accessories(NOT for L/LE/LE Hybrid
- Price
- $81.53
- Rating
- 4.5/5
- Reviews
- 600
- Age
- 4y ago

Wonderdriver Lockable Roof Rack Cross Bars 220lb Compatible with 2014-2019 Toyota Highlander XLE Limited & SE & LE Plus & LE with Anti-Theft Metal Heavy Duty Crossbars Black Rooftop Luggage Carrier
- Price
- $86.42
- Rating
- 4.6/5
- Reviews
- 307
- Age
- 3y ago

Autekcomma Heavy Duty Roof Rack Crossbar Fits for 2020-2026 Toyota Highlander XLE/XSE/Limited/Platinum/Hybrid (Not Fit Highlander L/LE/LE HYBRID) Anti Theft Mechanism Lock Max 260 lbs for Snowboards
- Price
- $78.72
- Rating
- 4.6/5
- Reviews
- 948
- Age
- 5y ago

KINGGERI Lockable 220lbs Cross Bars Roof Racks Fit for Toyota Highlander 2014-2019 XLE Limited & SE LE & LE Plus Aluminum Heavy Duty Roof Rails Crossbars Anti-Theft Metal Black Matte Luggage Kayak
- Price
- $85.93
- Rating
- 4.5/5
- Reviews
- 600
- Age
- 4y ago

BRIGHTLINES All Metal Cross Bars Roof Racks Replacement for 2014-2019 Toyota Highlander (Highlander XLE Limited & SE Black)
- Price
- $121.12
- Rating
- 4.6/5
- Reviews
- 1,468
- Age
- 9y ago
Trending
estimated 90-day click momentum
CAMMOO 54x34 Roof Rack Basket Removable Fairing & Support Bars for Kayaks/Long Gear 15 Cu.Ft Waterproof Soft Bag+Lock+Net+Strap200Lbs Capacity Rooftop Cargo Carrier for SUV Truck Camping
- Price
- $144.66
- Rating
- 4.8/5
- Reviews
- 52
- Age
- 2mo ago

220lbs Upgraded Highlander Heavy Duty Aluminum Roof Rack Cross Bars Compatible with Highlander 2020-2026 XLE Limited Platinum Hybrid (Not for L/LE/LE Hybrid) Cargo Bars with Anti-Theft Lock
- Price
- $75.71
- Rating
- 4.7/5
- Reviews
- 70
- Age
- 6mo ago

Snailfly Lockable Roof Rack Cross Bars Fit for 2020-2026 Toyota Highlander L & LE & Hybrid LE & Hybrid LE Nightshade (Model Without Factory Side Rails)
- Price
- $127.21
- Rating
- 4.1/5
- Reviews
- 11
- Age
- 6mo ago

220Lbs Roof Rack Crossbars for 2014-2019 Highlander XLE Limited & SE LE & LE Plus with Anti-Theft Lock Heavy Duty Aluminum Anti-Corrosion Cross Bar Fit Luggage Luggage Kayaks Bicycles Snowboard
- Price
- $81.26
- Rating
- 4.3/5
- Reviews
- 112
- Age
- 2y ago

ECOTRIC 59 x 39 x 5.1 Universal Adjustable Roof Rack Cargo Carrier Basket with Extension Heavy Duty Steel Car SUV Top Luggage Storage Holder Basket for Travel 250LBS Weight Capacity
- Price
- $92.32
- Rating
- 4.2/5
- Reviews
- 1,712
- Age
- 6y ago
Newest
by launch date
CAMMOO 54x34 Roof Rack Basket Removable Fairing & Support Bars for Kayaks/Long Gear 15 Cu.Ft Waterproof Soft Bag+Lock+Net+Strap200Lbs Capacity Rooftop Cargo Carrier for SUV Truck Camping
- Price
- $144.66
- Rating
- 4.8/5
- Reviews
- 52
- Age
- 2mo ago

220lbs Upgraded Highlander Heavy Duty Aluminum Roof Rack Cross Bars Compatible with Highlander 2020-2026 XLE Limited Platinum Hybrid (Not for L/LE/LE Hybrid) Cargo Bars with Anti-Theft Lock
- Price
- $75.71
- Rating
- 4.7/5
- Reviews
- 70
- Age
- 6mo ago

Snailfly Lockable Roof Rack Cross Bars Fit for 2020-2026 Toyota Highlander L & LE & Hybrid LE & Hybrid LE Nightshade (Model Without Factory Side Rails)
- Price
- $127.21
- Rating
- 4.1/5
- Reviews
- 11
- Age
- 6mo ago

FLYCLE 260LBS Lockable Roof Rack Crossbars Compatible with 2020-2026 Toyota Highlander XLE Limited Platinum Hybrid Heavy Duty Aluminum Cross Bar Fit Luggage Luggage Kayaks Bicycles Snowboard
- Price
- $75.73
- Rating
- 4.3/5
- Reviews
- 112
- Age
- 1y ago

JOYTUTUS 300lbs Lockable Heavy Duty Roof Rack Crossbar Fits for Toyota Highlander 2020-2026 XLE/XSE/Limited/Platinum/Hybrid (Not Fit L/LE/LE Hybrid) Anti-Theft Aluminum Cross Bars for Luggage Cargo
- Price
- $90.33
- Rating
- 4.6/5
- Reviews
- 220
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.
Brands
12 falling
Sellers
20
Est. top-5 brand share
84%
Top 20: 100%
Est. top-5 click share
76%
Top 20: 100%
Open market
12%
- KINGGERI36%
- Autekcomma20%
- wonderdriver20%
- FLYCLE5%
- BRIGHTLINES3%
- JOYTUTUS3%
- Open — no brand owns it (6 brands, 12%)
Demand
Toyota Highlander Roof Rack search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 3.3×
Search terms
Top Toyota Highlander Roof Rack search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- toyota highlander roof rack13K/yr
- highlander roof rack cross bars3K/yr
- highlander roof rack3K/yr
Reviews and returns
What reviews say buyers love and hate about Toyota Highlander Roof Rack
We read the reviews and the return reasons for every product selling here.
“Not water proof”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toyota Highlander Roof Rack questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









