Skip to content

Toyota Coolant

Fail

The top 5 brands take 100% of clicks, so Toyota Coolant is a Fail.

Flapen Score
43
43 / 100
Ranks 5,360 of 7,287 Automotive niches · −6 vs the category median of 49
Market size
$451K/yr252K searches / yr
90-day growth
+5.8%search demand this quarter
Competition
90%top-5 click share · 5 brands · 43 sellers

Flapen Score

Toyota Coolant against its category

The dotted line is the Automotive average. Past it, Toyota Coolant is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Toyota Coolant market on Amazon at a glance

Shoppers on Amazon United States searched for Toyota Coolant 252K times last year and spent an estimated $451K. All 5 brands take every click. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 252K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $451K a year.

Searches, last 12 months
252K
Growth, 90 days vs prior 90
+5.8%
Conversion, latest week
6.3%
Market size, estimated
$451Ka year
Peak month
May1.2× the quietest month
Top search term
toyota super long life coolant54K searches a year

02 · Price

A sale here is worth $28.50.

Listings sell for $28.50 on average, from $18.56 to $42.77. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 3,000 to 4,000 of them. At $28.50 that is $86K to $114K a year per listing.

Average price
$28.50inside the $15 to $100 sweet spot
Price range
$18.56–$42.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
3,000–4,000
Revenue per listing a year
$86K–$114K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #35 within Oils & Fluids. It carries 1,849 reviews at 4.76 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#35in Oils & Fluids
Average rating
4.76 starsAmazon United States average 4.42 stars
Average reviews
1,849per listing
Listings tracked
8

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
63 months

Products

Top Toyota Coolant products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

43

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

0%

  • Brand 145%
  • Brand 222%
  • Brand 320%
  • Brand 410%
  • Brand 53%

Demand

Toyota Coolant search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Toyota Coolant search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • toyota super long life coolant54K/yr
  • toyota coolant62K/yr
  • toyota coolant pink22K/yr
  • toyota antifreeze coolant18K/yr
  • toyota pink coolant12K/yr
  • toyota super long life coolant pink10K/yr
  • toyota antifreeze7K/yr
  • pink toyota coolant5K/yr
  • toyota red coolant7K/yr
  • toyota oem coolant8K/yr

Reviews and returns

What reviews say buyers love and hate about Toyota Coolant

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Coolant”
56%of negative reviews mention “Value For Money”
1.6%of orders come back
“Pricey”
A buyer, on “Value For Money”56% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Toyota Coolant questions

Answered from the same tracked data.