Skip to content

Touch Up Paint for Cars

Maybe

The products selling today average only 4.2★. But buyers convert on only 2.2% of searches, so Touch Up Paint for Cars is a Maybe.

Flapen Score
54
54 / 100
Top 26% of 7,287 Automotive niches · +5 vs the category median of 49
Market size
$177K/yr657K searches / yr
90-day growth
+35.6%search demand this quarter
Competition
57%top-5 click share · 13 brands · 29 sellers

Flapen Score

Touch Up Paint for Cars against its category

The dotted line is the Automotive average. Past it, Touch Up Paint for Cars is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Touch Up Paint for Cars market on Amazon at a glance

Shoppers on Amazon United States searched for Touch Up Paint for Cars 657K times last year and spent an estimated $177K. The top 5 brands take 74% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 657K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +35.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $177K a year.

Searches, last 12 months
657K
Growth, 90 days vs prior 90
+35.6%
Conversion, latest week
2.2%
Market size, estimated
$177Ka year
Peak month
August1.8× the quietest month
Top search term
touch up paint for cars205K searches a year

02 · Price

A sale here is worth $12.47.

Listings sell for $12.47 on average, from $5.04 to $41.40. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $12.47 that is $6K to $9K a year per listing.

Average price
$12.47under the $15 to $100 sweet spot
Price range
$5.04–$41.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
$6K–$9K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 16.4% of listings are out of stock. The average listing ranks #62 within Paint & Paint Supplies. It carries 1,653 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
95%
Out of stock, average day
16.4%
Average rank
#62in Paint & Paint Supplies
Average rating
4.19 starsAmazon United States average 4.42 stars
Average reviews
1,653per listing
Listings tracked
21

04 · Newcomers

3 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
39 months

Products

Top Touch Up Paint for Cars products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

29

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

57%

Top 20: 99%

Open market

20%

  • Brand 139%
  • Brand 211%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Touch Up Paint for Cars search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.8×

Search terms

Top Touch Up Paint for Cars search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • touch up paint for cars205K/yr
  • car touch up paint76K/yr
  • car paint pen53K/yr
  • automotive touchup paint44K/yr
  • touch up paint pen for cars27K/yr
  • auto touch up paint42K/yr
  • car touch up paint pen30K/yr
  • touchup paint for cars32K/yr
  • automotive touch up paint27K/yr
  • car paint touch up34K/yr

Reviews and returns

What reviews say buyers love and hate about Touch Up Paint for Cars

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Color”
24%of negative reviews mention “Color”
1.8%of orders come back
“Didn't Match the color”
A buyer, on “Color”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Touch Up Paint for Cars questions

Answered from the same tracked data.