Touch Up Paint

Shoppers searched for this 250K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months

250K

Growth, 90 days vs prior 90

+9.5%

Conversion, latest week

1.8%

Market size, estimated

$52Ka year

Peak month

September2.1× the quietest month

Top search term

touch up paint91K searches a year

Listings sell for $11.71 on average, from $4.89 to $41.40. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $11.71 that is $1K to $3K a year per listing.

Average price

$11.71under the $15 to $100 sweet spot

Price range

$4.89–$41.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.5%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #179 within Paint & Paint Supplies. It carries 4,279 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

98%

Out of stock, average day

10.6%

Average rank

#179in Paint & Paint Supplies

Average rating

4.17 starsAmazon United States average 4.42 stars

Average reviews

4,279per listing

Listings tracked

45

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

5Amazon's first-year sales bar

Average brand age

41 months