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Tire Coating

Fail

The top 5 brands take 100% of clicks, so Tire Coating is a Fail.

Flapen Score
43
43 / 100
Ranks 5,360 of 7,287 Automotive niches · −6 vs the category median of 49
Market size
$98K/yr43K searches / yr
90-day growth
+28.1%search demand this quarter
Competition
97%top-5 click share · 1 brands · 10 sellers

Flapen Score

Tire Coating against its category

The dotted line is the Automotive average. Past it, Tire Coating is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tire Coating market on Amazon at a glance

Shoppers on Amazon United States searched for Tire Coating 43K times last year and spent an estimated $98K. One brand takes every click. Demand peaks in Mar–Jul–Aug. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 9.1% of those searches ended in a purchase.

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.1% of those searches ended in a purchase. Searches in the last 90 days moved +28.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months
43K
Growth, 90 days vs prior 90
+28.1%
Conversion, latest week
9.1%
Market size, estimated
$98Ka year
Peak month
March3.9× the quietest month
Top search term
vrp38K searches a year

02 · Price

A sale here is worth $25.10.

Listings sell for $25.10 on average, from $11.37 to $56.80. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $25.10 that is $6K to $13K a year per listing.

Average price
$25.10inside the $15 to $100 sweet spot
Price range
$11.37–$56.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$6K–$13K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #32 within Interior Care. It carries 25,557 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#32in Interior Care
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
25,557per listing
Listings tracked
6

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
68 months

Products

Top Tire Coating products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

Brands

1 falling

Sellers

10

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Brand 1100%

Demand

Tire Coating search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Jul, Aug · busiest ÷ quietest = 3.9×

Search terms

Top Tire Coating search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vrp38K/yr
  • vpr5K/yr
  • vrt vinyl rubber trim266/yr

Reviews and returns

What reviews say buyers love and hate about Tire Coating

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Durability”
0.4%of orders come back
“Definitely does not last”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Tire Coating questions

Answered from the same tracked data.