Tie Headband for Women

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -69.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months

154K

Growth, 90 days vs prior 90

-69.5%

Conversion, latest week

1.6%

Market size, estimated

$47Ka year

Peak month

January6.0× the quietest month

Top search term

running mask47K searches a year

Listings sell for $19.06 on average, from $6.21 to $51.72. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $19.06 that is $2K to $5K a year per listing.

Average price

$19.06inside the $15 to $100 sweet spot

Price range

$6.21–$51.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

3.0%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #119 within Protective Gear. It carries 6,829 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#119in Protective Gear

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

6,829per listing

Listings tracked

35

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

2Amazon's first-year sales bar

Average brand age

45 months