Third Brake Light

Shoppers searched for this 916K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -21.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $554K a year.

Searches, last 12 months

916K

Growth, 90 days vs prior 90

-21.0%

Conversion, latest week

2.1%

Market size, estimated

$554Ka year

Peak month

March1.4× the quietest month

Top search term

third brake light299K searches a year

Listings sell for $28.27 on average, from $7.95 to $180.84. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $28.27 that is $3K to $7K a year per listing.

Average price

$28.27inside the $15 to $100 sweet spot

Price range

$7.95–$180.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

3.1%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #142 within Lights, Bulbs & Indicators. It carries 1,121 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

97%

Out of stock, average day

0.2%

Average rank

#142in Lights, Bulbs & Indicators

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

1,121per listing

Listings tracked

110

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months