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Tennessee License Plate

Maybe

Products sell for $19.96 on average, inside the sweet spot. But shoppers spend an estimated $46K a year here, so Tennessee License Plate is a Maybe.

Flapen Score
50
50 / 100
Top 44% of 7,287 Automotive niches · +1 vs the category median of 49
Market size
$46K/yr68K searches / yr
90-day growth
+19.8%search demand this quarter
Competition
33%top-5 click share · 16 brands · 41 sellers

Flapen Score

Tennessee License Plate against its category

The dotted line is the Automotive average. Past it, Tennessee License Plate is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tennessee License Plate market on Amazon at a glance

Shoppers on Amazon United States searched for Tennessee License Plate 68K times last year and spent an estimated $46K. The top 5 brands take 80% of clicks. Demand peaks in Sep. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +19.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months
68K
Growth, 90 days vs prior 90
+19.8%
Conversion, latest week
3.4%
Market size, estimated
$46Ka year
Peak month
September1.8× the quietest month
Top search term
tennessee license plate27K searches a year

02 · Price

A sale here is worth $19.96.

Listings sell for $19.96 on average, from $8.67 to $32.64. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $19.96 that is $0 to $2K a year per listing.

Average price
$19.96inside the $15 to $100 sweet spot
Price range
$8.67–$32.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #1,474 within License Plate Covers & Frames. It carries 552 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
58%
Prime listings
90%
Out of stock, average day
1.8%
Average rank
#1,474in License Plate Covers & Frames
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
552per listing
Listings tracked
50

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Tennessee License Plate products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

16 falling

Sellers

41

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

33%

Top 20: 73%

Open market

16%

  • Brand 129%
  • Brand 225%
  • Brand 315%
  • Brand 46%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (10 brands, 16%)

Demand

Tennessee License Plate search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.8×

Search terms

Top Tennessee License Plate search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tennessee license plate27K/yr
  • tennessee vols license plate16K/yr
  • tennessee license plate frame9K/yr
  • tennessee vols license plate frame7K/yr
  • tennessee front license plate5K/yr
  • university of tennessee license plate frame4K/yr

Reviews and returns

What reviews say buyers love and hate about Tennessee License Plate

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Quality-Overall”
38%of negative reviews mention “Quality-Overall”
2.6%of orders come back
“Need better quality checks before shipping”
A buyer, on “Quality-Overall”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Tennessee License Plate questions

Answered from the same tracked data.