Sway Bar Link

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.5M a year.

Searches, last 12 months

2.1M

Growth, 90 days vs prior 90

+2.3%

Conversion, latest week

3.8%

Market size, estimated

$2.5Ma year

Peak month

March1.5× the quietest month

Top search term

sway bar link705K searches a year

Listings sell for $31.20 on average, from $10.14 to $350.84. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 250 to 500 of them. At $31.20 that is $8K to $16K a year per listing.

Average price

$31.20inside the $15 to $100 sweet spot

Price range

$10.14–$350.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

250–500

Revenue per listing a year

$8K–$16K

Returns

3.2%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #199 within Shocks, Struts & Suspension. It carries 1,786 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

94%

Out of stock, average day

0.5%

Average rank

#199in Shocks, Struts & Suspension

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

1,786per listing

Listings tracked

279

16 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

16

Successful launches

3Amazon's first-year sales bar

Average brand age

49 months