Suzuki Outboard Oil

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +40.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $108K a year.

Searches, last 12 months

34K

Growth, 90 days vs prior 90

+40.6%

Conversion, latest week

4.4%

Market size, estimated

$108Ka year

Peak month

June2.9× the quietest month

Top search term

ecstar 10w-40 suzuki oil11K searches a year

Listings sell for $71.80 on average, from $10.03 to $157.34. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $71.80 that is $0 to $7K a year per listing.

Average price

$71.80inside the $15 to $100 sweet spot

Price range

$10.03–$157.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

0.5%of orders · Amazon United States median 2.1%

43% of listings pay for placement with sponsored ads. 35% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #2,493 within Fluids & Maintenance. It carries 214 reviews at 4.80 stars, so a new listing needs social proof before a better product.

Sponsored listings

43%

Prime listings

35%

Out of stock, average day

3.5%

Average rank

#2,493in Fluids & Maintenance

Average rating

4.80 starsAmazon United States average 4.42 stars

Average reviews

214per listing

Listings tracked

23

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

66 months