subaru outback sunshade
Worth a lookShows demand growing +198.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+198.2%90-day search growth — must beat 0% to launch
Avg price
Incredible$26.91avg listing price — sweet spot $15–$100
Price range
Great$13.72–$71.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Brand share
Good64%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Returns
Okay4.4%return rate — above 5% kills the launch gate
Review moat
Bad21,735.36avg incumbent reviews — the moat a new listing must climb
Market size
Bad$52K$52K/yr · 40K searches
According to Flapen's Amazon United States niche tracking, subaru outback sunshade is a $52K/yr Amazon United States market (40K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 60/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
subaru outback sunshade market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $40K–$54K
- units × avg price
- Conversion rate
- 4.8%
- Avg BSR
- #264
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 95%
- Out of stock
- 1.6%
- Avg brand age
- 33 months
- Avg seller age
- 186 days
Competition & brand share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
22 rising
Sellers
37
Top-5 brand share
64%
Top 20: 98%
Top-5 click share
42%
Top 20: 79%
Open market
31%
- EcoNour25%
- ZOIBV21%
- Subaru9%
- SLOGENTO5%
- GLSBRCAO5%
- Autotech Park5%
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — +198.2% search growth over the last 90 days.Peak months: Jun, Jul, Aug · busiest ÷ quietest = 12.3×
Top subaru outback sunshade search terms
- subaru outback sun shade12K/yr
- subaru sun shade9K/yr
- subaru windshield sun shade7K/yr
- subaru outback sunshade4K/yr
- subaru outback windshield sun shade4K/yr
- subaru sunshade4K/yr
Top subaru outback sunshade products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Sun Shade Sunshade for Subaru Outback 2020-2024 2025 Windshield Cover 4-Layer Front Window Shade Custom fit Outback SUV Base Premium Limited Touring Sun Visor 240T Foldable Shade Car Accessories
ZOIBV$19.164.5★5,280 rev
EcoNour Windshield Sunshade Compatible for Subaru Outback 2020-2023 2024 2025 Sun Visor for Front Windshield & Window Sun Shade Cover UV Heat Blocker & Protector Car Accessories
EcoNour$19.334.4★121,611 rev
EcoNour Windshield Sunshade Compatible for Subaru Outback 2015-2017 2018 2019 Sun Visor for Front Windshield & Window Sun Shade Cover UV Heat Blocker & Protector Car Accessories
EcoNour$19.324.4★121,611 rev
Subaru Outback & Legacy Genuine Subaru Sunshade SOA3991822 Genuine OEM NEW
Subaru$69.244.4★72 rev
SLOGENTO Custom Fit Windshield Sun Shade for Subaru Outback 2020-2025 Blocks UV & Heat Front Window Sunshade Accessories Easy Fold & Store Keep Your Car Cooler
SLOGENTO$16.754.3★2,166 rev
Newest
by launch date
EcoNour Accordion Foldable Windshield Sun Shade Fit for Subaru Outback 2020-2023 2024 2025 Sunshade Front Car Window Shades Sun Visor Blocks UV Rays & Heat Car Accessories
EcoNour$29.30339 rev
Zanch Custom Windshield Sun Shade for Subaru Outback 2020-2026 100% Sun Blockage & Heat Insulation Custom Fit Sunahde Interior Protection Keep Car Cooler Foldable SUV Accessories
Zanch$29.0171 rev
BONULI 2026 Upgraded Car Windshield Sun Shade Umbrella - Custom-Fit for Subaru Outback 2020-2026 Umbrella Sunshade Easy Install UV Protection & Heat Reflective Keep Interior Cooler with Storage Bag
BONULI$28.2973 rev
![Wigoo for Subaru Outback Windshield Sunshade [OEM Design 100% Sun Blockage] Foldable Heat Insulation Sun Shade with Storage Bag for Subaru Outback (2020-2026) Silver Coating](https://m.media-amazon.com/images/I/51MOfrRy6UL.jpg)
Wigoo for Subaru Outback Windshield Sunshade [OEM Design 100% Sun Blockage] Foldable Heat Insulation Sun Shade with Storage Bag for Subaru Outback (2020-2026) Silver Coating
Wigoo$23.58940 rev
for Subaru Outback Sun Shade Windshield Cover - Custom Fit Outback Accessories 2020-2024 2025 Sunshade Foldable UV Protection & Heat Shield Sun Visor Accessories
GLSBRCAO$15.45348 rev
Trending
90-day click momentumWigoo for Subaru Outback Windshield Sunshade [OEM Design 100% Sun Blockage] Foldable Heat Insulation Sun Shade with Storage Bag for Subaru Outback (2020-2026) Silver Coating
Wigoo$23.584.2★
Zanch Custom Windshield Sun Shade for Subaru Outback 2020-2026 100% Sun Blockage & Heat Insulation Custom Fit Sunahde Interior Protection Keep Car Cooler Foldable SUV Accessories
Zanch$29.014.4★
EcoNour Accordion Foldable Windshield Sun Shade Fit for Subaru Outback 2020-2023 2024 2025 Sunshade Front Car Window Shades Sun Visor Blocks UV Rays & Heat Car Accessories
EcoNour$29.304.3★
for Subaru Outback Sun Shade Windshield Cover - Custom Fit Outback Accessories 2020-2024 2025 Sunshade Foldable UV Protection & Heat Shield Sun Visor Accessories
GLSBRCAO$15.454.0★
BOODANCARS Sun Shade for Outback Windshield Sunshade fit for Subaru Outback 2015-2018 2019 Accessories Front Window Cover Shield Car Visor Protector Block UV Ray Heat
BOODANCARS$13.724.3★
What buyers say about subaru outback sunshade
What buyers praise and complain about, mined from review topics.What buyers love
“Fits as advertised”
“Great sun shade”
“Excellent Quality”
“Ease of use”
“Great Value”
“Gets the Job Done”
“As advertised”
“easy setup”
“Keeps the heat out”
“The material feels durable”
What buyers complain about
“Didn't fit”
“Would not recommend this shade”
“Poor quality control”
“Durability could be better”
“False ads”
“It is not easy”
“Does NOT fit a Subaru Crosstrek”
“other than that it did not reflect the heat”
“Cheap and flimsy”
“This was surely not worth the price”
Top return reasons
Common questions
- Is subaru outback sunshade profitable to sell on Amazon United States?
- The niche generates $52K/yr across 39 tracked products. 5 of 16 products launched in the last 360 days are still selling. 90-day search growth is +198.2%. Flapen's verdict: Worth a look (60/100).
- How competitive is the subaru outback sunshade niche?
- 22 brands and 37 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 64% of demand.
- What do buyers complain about in subaru outback sunshade?
- Top complaints mined from reviews: Size-Overall, Sun Protection, Quality-Overall. The return rate is 4.4%.
- When does demand for subaru outback sunshade peak?
- Demand peaks in Jun–Jul–Aug; the busiest month runs 12.3× the quietest.
- What does it cost to enter the subaru outback sunshade niche?
- Listings span $13.72–$71.17; the average listing price is $26.91 (sweet spot $15–$100). The average incumbent carries 21,735 reviews — the moat a new listing must climb.