Steering Wheel Lock

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.7M a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

-1.6%

Conversion, latest week

4.4%

Market size, estimated

$2.7Ma year

Peak month

August1.3× the quietest month

Top search term

steering wheel lock732K searches a year

Listings sell for $32.31 on average, from $16.61 to $67.45. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,500 to 3,000 of them. At $32.31 that is $81K to $97K a year per listing.

Average price

$32.31inside the $15 to $100 sweet spot

Price range

$16.61–$67.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

2,500–3,000

Revenue per listing a year

$81K–$97K

Returns

4.1%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #14 within Anti-Theft. It carries 3,404 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

1.9%

Average rank

#14in Anti-Theft

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

3,404per listing

Listings tracked

24

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

40 months