Starter

Shoppers searched for this 2.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.1M a year.

Searches, last 12 months

2.3M

Growth, 90 days vs prior 90

-13.3%

Conversion, latest week

3.0%

Market size, estimated

$5.1Ma year

Peak month

October1.3× the quietest month

Top search term

starter1.5M searches a year

Listings sell for $74.23 on average, from $41.95 to $249.21. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 250 to 500 of them. At $74.23 that is $19K to $37K a year per listing.

Average price

$74.23inside the $15 to $100 sweet spot

Price range

$41.95–$249.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

250–500

Revenue per listing a year

$19K–$37K

Returns

4.3%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #508 within Starters & Alternators. It carries 1,235 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#508in Starters & Alternators

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

1,235per listing

Listings tracked

204

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months