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Stanley Spray Foam Insulation Kit

Fail

Products sell for $1314.92 on average, outside the sweet spot, so Stanley Spray Foam Insulation Kit is a Fail.

Flapen Score
41
41 / 100
Ranks 5,810 of 7,287 Automotive niches · −8 vs the category median of 49
Market size
$242K/yr42K searches / yr
90-day growth
-24.9%search demand this quarter
Competition
63%top-5 click share · 10 brands · 12 sellers

Flapen Score

Stanley Spray Foam Insulation Kit against its category

The dotted line is the Automotive average. Past it, Stanley Spray Foam Insulation Kit is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stanley Spray Foam Insulation Kit market on Amazon at a glance

Shoppers on Amazon United States searched for Stanley Spray Foam Insulation Kit 42K times last year and spent an estimated $242K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -24.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $242K a year.

Searches, last 12 months
42K
Growth, 90 days vs prior 90
-24.9%
Conversion, latest week
0.4%
Market size, estimated
$242Ka year
Peak month
December2.2× the quietest month
Top search term
spray foam insulation machine12K searches a year

02 · Price

A sale here is worth $1314.92.

Listings sell for $1314.92 on average, from $183.73 to $5517.55. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $1314.92 that is $0 to $131K a year per listing.

Average price
$1314.92above the $15 to $100 sweet spot
Price range
$183.73–$5517.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$131K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #1,092 within Body & Trim. It carries 169 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
33%
Out of stock, average day
8.1%
Average rank
#1,092in Body & Trim
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
169per listing
Listings tracked
18

04 · Newcomers

4 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
50 months

Products

Top Stanley Spray Foam Insulation Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 rising

Sellers

12

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

16%

  • Brand 126%
  • Brand 219%
  • Brand 313%
  • Brand 411%
  • Brand 59%
  • Brand 65%
  • Open — no brand owns it (4 brands, 16%)

Demand

Stanley Spray Foam Insulation Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Stanley Spray Foam Insulation Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spray foam insulation machine12K/yr
  • blow in insulation9K/yr
  • tiger foam6K/yr
  • sprayman spray foam insulation kit4K/yr
  • stanley spray foam insulation kit10K/yr
  • stanley supercoat spray foam insulation kit2K/yr

Reviews and returns

What reviews say buyers love and hate about Stanley Spray Foam Insulation Kit

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Spray/Flow”
<0.1%of orders come back, a rate Amazon rounds to zero
“It doesn't evenly spray and just spudders”
A buyer, on “Spray/Flow”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Stanley Spray Foam Insulation Kit questions

Answered from the same tracked data.