Spray Wax

Shoppers searched for this 921K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved +31.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

921K

Growth, 90 days vs prior 90

+31.5%

Conversion, latest week

7.8%

Market size, estimated

$1.4Ma year

Peak month

June2.7× the quietest month

Top search term

turtle wax242K searches a year

Listings sell for $19.12 on average, from $6.43 to $69.48. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,250 to 1,500 of them. At $19.12 that is $24K to $29K a year per listing.

Average price

$19.12inside the $15 to $100 sweet spot

Price range

$6.43–$69.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

1,250–1,500

Revenue per listing a year

$24K–$29K

Returns

0.8%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #44 within Exterior Care. It carries 9,138 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#44in Exterior Care

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

9,138per listing

Listings tracked

48

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

66 months