Snow Blower Oil
FailThe top 5 brands take 99% of clicks, so Snow Blower Oil is a Fail.
- Flapen Score
- 44 / 100Ranks 5,081 of 7,287 Automotive niches · −5 vs the category median of 4944
- Market size
- $122K/yr89K searches / yr
- 90-day growth
- -1.5%search demand this quarter
- Competition
- 58%top-5 click share · 6 brands · 59 sellers
Flapen Score
Snow Blower Oil against its category
The dotted line is the Automotive average. Past it, Snow Blower Oil is stronger. Inside it, weaker.
Market
The Snow Blower Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Snow Blower Oil 89K times last year and spent an estimated $122K. The top 5 brands take 99% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 5.3% of those searches ended in a purchase.
Shoppers searched for this 89K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $122K a year.
- Searches, last 12 months
- 89K
- Growth, 90 days vs prior 90
- -1.5%
- Conversion, latest week
- 5.3%
- Market size, estimated
- $122Ka year
- Top search term
- briggs and stratton oil53K searches a year
02 · Price
A sale here is worth $25.82.
Listings sell for $25.82 on average, from $6.99 to $62.88. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $25.82 that is $3K to $6K a year per listing.
- Average price
- $25.82inside the $15 to $100 sweet spot
- Price range
- $6.99–$62.88
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #516 within Oils & Fluids. It carries 2,417 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 57%
- Out of stock, average day
- 0.0%
- Average rank
- #516in Oils & Fluids
- Average rating
- 4.70 starsAmazon United States average 4.42 stars
- Average reviews
- 2,417per listing
- Listings tracked
- 23
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 80 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 80 months
Products
Top Snow Blower Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Briggs and Stratton (Pack of 2) 100005 SAE 30 Engine Oil 18oz Bottle and Fuel Treatment
- Price
- $24.11
- Rating
- 4.8/5
- Reviews
- 226
- Age
- 4y ago

STP Premium Synthetic Blend 4 Cycle Small Engine Oil SAE 10w30 Motor Oil for Lawnmowers Generators Tractors Snow Blowers and More 32 fl oz
- Price
- $11.00
- Rating
- 4.8/5
- Reviews
- 3,439
- Age
- 7y ago

Briggs & Stratton 100074 5W30 Synthetic Engine Oil - 32oz Bottle
- Price
- $15.59
- Rating
- 4.8/5
- Reviews
- 4,148
- Age
- 22y ago

Briggs and Stratton of Genuine OEM Replacement Oil 100005 - 2 Pack
- Price
- $18.38
- Rating
- 4.7/5
- Reviews
- 155
- Age
- 7y ago

Briggs & Stratton 30W Engine Oil - 48 Oz. 100028 (2-Pack) and Fuel Treatment
- Price
- $38.91
- Rating
- 4.6/5
- Reviews
- 120
- Age
- 5y ago
Trending
estimated 90-day click momentum
Briggs and Stratton 100005 SAE 30 Engine Oil 18oz Bottle (4-Pack) and Fuel Treatment
- Price
- $32.94
- Rating
- 4.5/5
- Reviews
- 17
- Age
- 4y ago

Briggs & Stratton 492932S Oil Filter
- Price
- $9.43
- Rating
- 4.8/5
- Reviews
- 15,527
- Age
- 22y ago

Stens Shield 770-032 48oz Bottle SAE 30 4-Cycle Engine Oil
- Price
- $19.59
- Rating
- 4.6/5
- Reviews
- 108
- Age
- 5y ago

Briggs and Stratton 100074 Pack of (3) 1-Quart 5W-30 Synthetic Oil
- Price
- $39.77
- Rating
- 4.8/5
- Reviews
- 78
- Age
- 5y ago

Briggs & Stratton 66 oz SAE 30 Oil Change Kit w/ 696854 Filter and Fuel Treatment
- Price
- $38.76
- Rating
- 4.7/5
- Reviews
- 61
- Age
- 4y ago
Newest
by launch date
VP Racing Fuels 2927 4-Cycle Engine Oil - SAE 30 / 10W30 Full Synthetic Small Engine Oil 18 Ounce (1 Pack)
- Price
- $6.99
- Rating
- 4.8/5
- Reviews
- 193
- Age
- 2y ago

Briggs and Stratton (Pack of 2) 100005 SAE 30 Engine Oil 18oz Bottle and Fuel Treatment
- Price
- $24.11
- Rating
- 4.8/5
- Reviews
- 226
- Age
- 4y ago

Briggs & Stratton 66 oz SAE 30 Oil Change Kit w/ 696854 Filter and Fuel Treatment
- Price
- $38.76
- Rating
- 4.7/5
- Reviews
- 61
- Age
- 4y ago

Briggs & Stratton 100028 (4-Pack) 30W Engine Oil - 48 Oz. and Fuel Treatment
- Price
- $62.88
- Rating
- 4.5/5
- Reviews
- 50
- Age
- 4y ago

Briggs and Stratton 100028 SAE 30 Oil Change Kit with 696854 oil filter and Fuel Treatment
- Price
- $34.93
- Rating
- 4.6/5
- Reviews
- 27
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 rising
Sellers
59
Est. top-5 brand share
99%
Top 20: 100%
Est. top-5 click share
58%
Top 20: 97%
Open market
0%
- Briggs & Stratton76%
- STP13%
- Ariens7%
- VP Racing2%
- Toro1%
- Stens1%
- Open — no brand owns it (0%)
Demand
Snow Blower Oil search demand
Weekly searches over the year. Pick a range.
Search terms
Top Snow Blower Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- briggs and stratton oil53K/yr
- briggs and stratton sae 30 oil6K/yr
- briggs and stratton lawn mower oil3K/yr
- briggs and stratton oil sae 303K/yr
- ariens snowblower oil4K/yr
- ariens oil3K/yr
- snow blower oil5K/yr
- 5w30 snowblower oil3K/yr
- snowblower oil3K/yr
- ariens 5w30 snow blower engine oil2K/yr
Reviews and returns
What reviews say buyers love and hate about Snow Blower Oil
We read the reviews and the return reasons for every product selling here.
“a little expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Snow Blower Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









