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skidmores leather cream

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 35Growth 15Conversion 85Competition 4Returns 97Price range 86Avg price 95Brand share 0Review moat 25Quality gap 21

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Incredible$27.03

avg listing price — sweet spot $15–$100

Price range

Great$10.08–$53.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great9.4%

search→purchase rate — share of searches ending in a sale

Market size

Okay$168K

$168K/yr · 66K searches

Review moat

Bad4,149.86

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-19.8%

90-day search growth — must beat 0% to launch

Competition

Bad95%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, skidmores leather cream is a $168K/yr Amazon United States market (66K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 39/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

skidmores leather cream market data

Units sold / yr
5K–6K
avg 250–500/product
Revenue / yr
$135K–$162K
units × avg price
Conversion rate
9.4%
Avg BSR
#257
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.0%
Avg brand age
85 months
Avg seller age
154 days

Competition & brand share

The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 falling

Sellers

16

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

0%

  • Bickmore44%
  • Skidmore's32%
  • Cobbler's Choice Co. Finest Quality23%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -19.8% search growth over the last 90 days.
3K2KSpike '24Holiday '24Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 1.9×

Top skidmores leather cream search terms

  • leather cream26K/yr
  • skidmores leather cream17K/yr
  • cobblers choice10K/yr
  • skidmore4K/yr
  • skidmores leather conditioner3K/yr
  • leather cream for bags3K/yr
  • cobblers choice leather cleaner3K/yr
All search terms

Top skidmores leather cream products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$25K30%$50K45%$76K60%$101K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

What buyers say about skidmores leather cream

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“EXCELLENT PRODUCT”

Ease Of Use11%

“Easy to use”

Advertised Vs Actual Product10%

“As Advertised”

Efficiency8%

“Effective Product”

Soft Feel8%

“Very smooth and even application”

Smell5%

“Smells good”

Leather Quality4%

“Great leather product”

Value For Money4%

“Worth the money”

Color4%

“The product gave the non faded areas a nice shine”

Brightness/Shine/Glow3%

“It was the perfect amount of shine”

What buyers complain about

Color13%

“No color”

Thickness12%

“It pours out thick”

Functionality-Overall8%

“Didn't do the job”

Adhesion/Stickiness7%

“it get stick to it”

Value For Money6%

“Priced high and you get a fraction of the amount compared to the standard boot wax tin”

Quality-Overall5%

“Over priced there are better products on the market imo”

Leak-Proof4%

“There was also leakage from the lid as can be seen in the photos”

Ease Of Cleaning4%

“probably should not be considered as a cleaner”

Ease Of Use4%

“Hard to use”

Brightness/Shine/Glow3%

“No shine”

Top return reasons

Functionality-Overall25%
Advertised Vs Actual Product12%
Value For Money12%
Leak-Proof10%
Adhesion/Stickiness5%
Size-Overall5%
Smell4%
Color4%
Compatibility-Overall3%
Stain Resistance3%

Common questions

Is skidmores leather cream profitable to sell on Amazon United States?
The niche generates $168K/yr across 7 tracked products. 90-day search growth is -19.8%. Flapen's verdict: Skip it (39/100).
How competitive is the skidmores leather cream niche?
3 brands and 16 sellers compete. The top 5 products take 95% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in skidmores leather cream?
Top complaints mined from reviews: Color, Thickness, Functionality-Overall. The return rate is 0.7%.
When does demand for skidmores leather cream peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 1.9× the quietest.
What does it cost to enter the skidmores leather cream niche?
Listings span $10.08–$53.13; the average listing price is $27.03 (sweet spot $15–$100). The average incumbent carries 4,150 reviews — the moat a new listing must climb.