Shop Rags
PassShop Rags scores 70 out of 100, a Pass. Shoppers spend an estimated $1.7M a year here, search demand grew +11.9% this quarter, and an estimated 0.3% of orders come back.
- Flapen Score
- 70 / 100Top 1% of 7,287 Automotive niches · +21 vs the category median of 4970
- Market size
- $1.7M/yr447K searches / yr
- 90-day growth
- +11.9%search demand this quarter
- Competition
- 44%top-5 click share · 17 brands · 179 sellers
Flapen Score
Shop Rags against its category
The dotted line is the Automotive average. Past it, Shop Rags is stronger. Inside it, weaker.
Market
The Shop Rags market on Amazon at a glance
Shoppers on Amazon United States searched for Shop Rags 447K times last year and spent an estimated $1.7M. The top 5 brands take 66% of clicks. Flapen scores it 70 out of 100, a Pass.
01 · Demand
An estimated 11.7% of those searches ended in a purchase.
Shoppers searched for this 447K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.7% of those searches ended in a purchase. Searches in the last 90 days moved +11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.
- Searches, last 12 months
- 447K
- Growth, 90 days vs prior 90
- +11.9%
- Conversion, latest week
- 11.7%
- Market size, estimated
- $1.7Ma year
- Peak month
- June1.3× the quietest month
- Top search term
- shop rags303K searches a year
02 · Price
A sale here is worth $33.32.
Listings sell for $33.32 on average, from $2.91 to $161.87. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,000 to 1,250 of them. At $33.32 that is $33K to $42K a year per listing.
- Average price
- $33.32inside the $15 to $100 sweet spot
- Price range
- $2.91–$161.87
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $33K–$42K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #1,149 within Tools & Equipment. It carries 4,460 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 84%
- Out of stock, average day
- 0.5%
- Average rank
- #1,149in Tools & Equipment
- Average rating
- 4.37 starsAmazon United States average 4.42 stars
- Average reviews
- 4,460per listing
- Listings tracked
- 38
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Shop Rags products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Scott Kimberly-Clark Professional Logistics Supply 75130KC Scott Shop Towels Blue 11 plug X 10 4 plug (27 9cm X 26 4cm) 1 Roll 55 Per Pack
- Price
- $2.91
- Rating
- 4.8/5
- Reviews
- 3,124
- Age
- 22y ago

Avalon Towels Cotton Shop Rags (Pack of 150) Size 12x14 Inches Cleaning Rags Absorbent Shop Towels and Multipurpose Cleaning Towels for Automobiles Industries Garage and Homes (Red)
- Price
- $36.33
- Rating
- 4.5/5
- Reviews
- 801
- Age
- 5y ago

Orighty Microfiber Cleaning Cloth Bulk Shop Towels Shop Rags 50 Pack Reusable Microfiber Cleaning Rags for Cars Multi-Purpose Lint Free Towels for Home & Kitchen 12x12 Inch Red
- Price
- $14.03
- Rating
- 4.4/5
- Reviews
- 5,101
- Age
- 2y ago

Simpli-Magic Cotton Shop Towels 14x12 (145 Pack) Reusable Cleaning Shop Rags for Automobiles Industries Garage and Homes (White)
- Price
- $36.57
- Rating
- 4.4/5
- Reviews
- 3,646
- Age
- 7y ago

Utopia Towels Cotton Shop Towels 12x14 Inch 100 Pack Soft Absorbent Reusable Cotton Rags Durable and Multipurpose Cleaning Shop Towel for Auto Garage Bar & Home Cleaning (Red)
- Price
- $21.52
- Rating
- 4.4/5
- Reviews
- 1,050
- Age
- 13y ago
Trending
estimated 90-day click momentum
Textile Topia White & Red Shop Towels Reusable Cotton Rags Lint-Free & Heavy Duty Cleaning Towels for Garage Auto & Industrial Use (50 Red)
- Price
- $19.04
- Rating
- 4.3/5
- Reviews
- 68
- Age
- 7mo ago

Nabob Wipers Auto Mechanic Shop Towels 25 Pack Bulk Shop Rags 100% Cotton Size 14x14 Commercial Grade (25 Pack Blue)
- Price
- $14.00
- Rating
- 4.2/5
- Reviews
- 4,244
- Age
- 10y ago

Huck & Terry White T-Shirt Bag of Rags 100% Recycled Material Cotton Blend Bar Mop Reclaimed Eco-Friendly Cloth Cleaning & Painting Rags Lint Free Highly Absorbent (Bag 1 Pound)
- Price
- $17.06
- Rating
- 3.9/5
- Reviews
- 47
- Age
- 10mo ago

Huck & Terry Premium Red Shop Towels (12 Pack) Red Shop Rags Bulk Cotton - Reusable Mechanic Towels Washable Lint Free Cleaning Cloth for Garage Automotive Grease & Oil (12 Pack 1lb)
- Price
- $18.75
- Rating
- 3.5/5
- Reviews
- 41
- Age
- 5mo ago

UNIMADE Shop Towels 100 Sheets Microfiber Cleaning Cloth Commercial Grade Washcloths Lint-Free Bulk Shops Rags for Cars Mechanic Restaurant Garage Housekeeping 11x 9 Blue
- Price
- $20.79
- Rating
- 4.7/5
- Reviews
- 531
- Age
- 1y ago
Newest
by launch date
Huck & Terry Premium Red Shop Towels (12 Pack) Red Shop Rags Bulk Cotton - Reusable Mechanic Towels Washable Lint Free Cleaning Cloth for Garage Automotive Grease & Oil (12 Pack 1lb)
- Price
- $18.75
- Rating
- 3.5/5
- Reviews
- 41
- Age
- 5mo ago

Textile Topia White & Red Shop Towels Reusable Cotton Rags Lint-Free & Heavy Duty Cleaning Towels for Garage Auto & Industrial Use (50 Red)
- Price
- $19.04
- Rating
- 4.3/5
- Reviews
- 68
- Age
- 7mo ago

Huck & Terry White T-Shirt Bag of Rags 100% Recycled Material Cotton Blend Bar Mop Reclaimed Eco-Friendly Cloth Cleaning & Painting Rags Lint Free Highly Absorbent (Bag 1 Pound)
- Price
- $17.06
- Rating
- 3.9/5
- Reviews
- 47
- Age
- 10mo ago

UNIMADE Shop Rags 100 Sheets Microfiber Cleaning Cloth Commercial Grade Washcloths Lint-Free Bulk Shops Towels for Cars Mechanic Restaurant Garage Housekeeping 11x 9 White
- Price
- $20.97
- Rating
- 4.7/5
- Reviews
- 531
- Age
- 1y ago

UNIMADE Shop Towels 100 Sheets Microfiber Cleaning Cloth Commercial Grade Washcloths Lint-Free Bulk Shops Rags for Cars Mechanic Restaurant Garage Housekeeping 11x 9 Blue
- Price
- $20.79
- Rating
- 4.7/5
- Reviews
- 531
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
179
Est. top-5 brand share
66%
Top 20: 100%
Est. top-5 click share
44%
Top 20: 83%
Open market
26%
- SIMPLI-MAGIC15%
- Avalon Towels14%
- Scott13%
- Orighty13%
- UNIMADE11%
- Nabob Wipers8%
Demand
Shop Rags search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Shop Rags search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- shop rags303K/yr
- shop rags bulk54K/yr
- mechanic rags16K/yr
- shop towels reusable17K/yr
- oil rags11K/yr
- shop rag10K/yr
- garage rags8K/yr
- work rags7K/yr
- grease rags5K/yr
- automotive rags3K/yr
Reviews and returns
What reviews say buyers love and hate about Shop Rags
We read the reviews and the return reasons for every product selling here.
“not even thick ones”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shop Rags questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









