Shift Boot

Shoppers searched for this 268K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months

268K

Growth, 90 days vs prior 90

+1.1%

Conversion, latest week

1.9%

Market size, estimated

$77Ka year

Peak month

August1.2× the quietest month

Top search term

shift boot94K searches a year

Listings sell for $14.71 on average, from $5.93 to $82.54. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $14.71 that is $0 to $1K a year per listing.

Average price

$14.71under the $15 to $100 sweet spot

Price range

$5.93–$82.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

3.2%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #7,393 within Shift Boots & Knobs. It carries 446 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

98%

Out of stock, average day

3.0%

Average rank

#7,393in Shift Boots & Knobs

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

446per listing

Listings tracked

60

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months