Scratch Repair Wax for Car

Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -31.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $205K a year.

Searches, last 12 months

167K

Growth, 90 days vs prior 90

-31.9%

Conversion, latest week

8.8%

Market size, estimated

$205Ka year

Peak month

March6.5× the quietest month

Top search term

scratch removal wax84K searches a year

Listings sell for $13.95 on average, from $9.17 to $22.06. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $13.95 that is $7K to $10K a year per listing.

Average price

$13.95under the $15 to $100 sweet spot

Price range

$9.17–$22.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$7K–$10K

Returns

1.9%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #157 within Exterior Care. It carries 4,686 reviews at 3.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

77%

Out of stock, average day

1.4%

Average rank

#157in Exterior Care

Average rating

3.38 starsAmazon United States average 4.42 stars

Average reviews

4,686per listing

Listings tracked

22

12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months