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Safety Chain Connector Link

Fail

Shoppers spend an estimated $19K a year here, so Safety Chain Connector Link is a Fail.

Flapen Score
42
42 / 100
Ranks 5,591 of 7,287 Automotive niches · −7 vs the category median of 49
Market size
$19K/yr33K searches / yr
90-day growth
+4.5%search demand this quarter
Competition
59%top-5 click share · 15 brands · 18 sellers

Flapen Score

Safety Chain Connector Link against its category

The dotted line is the Automotive average. Past it, Safety Chain Connector Link is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Safety Chain Connector Link market on Amazon at a glance

Shoppers on Amazon United States searched for Safety Chain Connector Link 33K times last year and spent an estimated $19K. The top 5 brands take 72% of clicks. Demand peaks in Aug. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months
33K
Growth, 90 days vs prior 90
+4.5%
Conversion, latest week
2.5%
Market size, estimated
$19Ka year
Peak month
August1.6× the quietest month
Top search term
safety chain connector link14K searches a year

02 · Price

A sale here is worth $23.87.

Listings sell for $23.87 on average, from $4.28 to $36.13. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $23.87 that is $0 to $2K a year per listing.

Average price
$23.87inside the $15 to $100 sweet spot
Price range
$4.28–$36.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #171 within Towing Products & Winches. It carries 232 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
2.9%
Average rank
#171in Towing Products & Winches
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
232per listing
Listings tracked
20

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Safety Chain Connector Link products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

18

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

23%

  • Brand 132%
  • Brand 212%
  • Brand 311%
  • Brand 410%
  • Brand 56%
  • Brand 65%

Demand

Safety Chain Connector Link search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug · busiest ÷ quietest = 1.6×

Search terms

Top Safety Chain Connector Link search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • safety chain connector link14K/yr
  • safety chain connector7K/yr
  • hammerlock4K/yr
  • safety chain shackle3K/yr
  • hammerlock safety chain connector2K/yr
  • trailer chain shackle3K/yr

Reviews and returns

What reviews say buyers love and hate about Safety Chain Connector Link

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
26%of negative reviews mention “Size-Overall”
2.8%of orders come back
“Too small”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Safety Chain Connector Link questions

Answered from the same tracked data.