Saddle Soap

Shoppers searched for this 659K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved -18.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months

659K

Growth, 90 days vs prior 90

-18.3%

Conversion, latest week

14.3%

Market size, estimated

$1.2Ma year

Peak month

January1.4× the quietest month

Top search term

saddle soap326K searches a year

Listings sell for $13.12 on average, from $7.70 to $26.67. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 6,000 to 8,000 of them. At $13.12 that is $79K to $105K a year per listing.

Average price

$13.12under the $15 to $100 sweet spot

Price range

$7.70–$26.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

6,000–8,000

Revenue per listing a year

$79K–$105K

Returns

0.9%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #109 within Interior Care. It carries 3,285 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#109in Interior Care

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

3,285per listing

Listings tracked

16

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 83 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

83 months