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Roof Tar

Maybe

An estimated 1.8% of orders come back. But prices span $5.66–$380.57, mostly outside the sweet spot, so Roof Tar is a Maybe.

Flapen Score
59
59 / 100
Top 11% of 7,287 Automotive niches · +10 vs the category median of 49
Market size
$372K/yr137K searches / yr
90-day growth
+46.4%search demand this quarter
Competition
40%top-5 click share · 16 brands · 120 sellers

Flapen Score

Roof Tar against its category

The dotted line is the Automotive average. Past it, Roof Tar is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Roof Tar market on Amazon at a glance

Shoppers on Amazon United States searched for Roof Tar 137K times last year and spent an estimated $372K. The top 5 brands take 74% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 137K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +46.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $372K a year.

Searches, last 12 months
137K
Growth, 90 days vs prior 90
+46.4%
Conversion, latest week
3.0%
Market size, estimated
$372Ka year
Peak month
May2.0× the quietest month
Top search term
roof tar27K searches a year

02 · Price

A sale here is worth $89.91.

Listings sell for $89.91 on average, from $5.66 to $380.57. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $89.91 that is $9K to $22K a year per listing.

Average price
$89.91inside the $15 to $100 sweet spot
Price range
$5.66–$380.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$9K–$22K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #230 within RV Parts & Accessories. It carries 643 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
53%
Out of stock, average day
0.6%
Average rank
#230in RV Parts & Accessories
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
643per listing
Listings tracked
40

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
62 months

Products

Top Roof Tar products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

Brands

16 falling

Sellers

120

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

40%

Top 20: 83%

Open market

20%

  • Brand 136%
  • Brand 214%
  • Brand 311%
  • Brand 49%
  • Brand 55%
  • Brand 65%

Demand

Roof Tar search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 2.0×

Search terms

Top Roof Tar search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • roof tar27K/yr
  • roofing tar23K/yr
  • henrys roof sealant12K/yr
  • henry tropicool 887 rv roof coating5K/yr
  • roof cement10K/yr
  • roofing cement9K/yr
  • henry roof sealant6K/yr
  • roof tar sealant6K/yr
  • henry roof coating6K/yr
  • henry tropicool3K/yr

Reviews and returns

What reviews say buyers love and hate about Roof Tar

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Thickness”
1.8%of orders come back
“Was expecting it to be thicker”
A buyer, on “Thickness”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Roof Tar questions

Answered from the same tracked data.