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Rim Shine

Fail

The top 5 brands take 97% of clicks, so Rim Shine is a Fail.

Flapen Score
49
49 / 100
Ranks 3,500 of 7,287 Automotive niches · on the category median
Market size
$105K/yr165K searches / yr
90-day growth
+40.4%search demand this quarter
Competition
55%top-5 click share · 6 brands · 110 sellers

Flapen Score

Rim Shine against its category

The dotted line is the Automotive average. Past it, Rim Shine is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rim Shine market on Amazon at a glance

Shoppers on Amazon United States searched for Rim Shine 165K times last year and spent an estimated $105K. The top 5 brands take 97% of clicks. Demand peaks in Jun–Jul–Aug–Sep. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +40.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.

Searches, last 12 months
165K
Growth, 90 days vs prior 90
+40.4%
Conversion, latest week
3.6%
Market size, estimated
$105Ka year
Peak month
July2.2× the quietest month
Top search term
meguiars wheel cleaner50K searches a year

02 · Price

A sale here is worth $17.65.

Listings sell for $17.65 on average, from $4.92 to $52.65. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $17.65 that is $4K to $9K a year per listing.

Average price
$17.65inside the $15 to $100 sweet spot
Price range
$4.92–$52.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$4K–$9K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #70 within Tire & Wheel Care. It carries 4,546 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
86%
Out of stock, average day
0.9%
Average rank
#70in Tire & Wheel Care
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
4,546per listing
Listings tracked
22

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
75 months

Products

Top Rim Shine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

110

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

55%

Top 20: 98%

Open market

0%

  • Brand 176%
  • Brand 211%
  • Brand 34%
  • Brand 44%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (0%)

Demand

Rim Shine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 2.2×

Search terms

Top Rim Shine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • meguiars wheel cleaner50K/yr
  • meguiars ultimate all wheel cleaner23K/yr
  • meguiars wheel and tire cleaner15K/yr
  • meguiars all wheel cleaner14K/yr
  • rim shine11K/yr
  • meguiars ultimate wheel cleaner11K/yr
  • meguiars tire cleaner11K/yr
  • wheel cleaner meguiars6K/yr
  • meguiars hot rims4K/yr
  • meguiars rim cleaner4K/yr

Reviews and returns

What reviews say buyers love and hate about Rim Shine

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Functionality-Overall”
0.4%of orders come back
“It doesn't work very well”
A buyer, on “Functionality-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Rim Shine questions

Answered from the same tracked data.