Rear Wiper Blade

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -34.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $848K a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

-34.9%

Conversion, latest week

6.6%

Market size, estimated

$848Ka year

Peak month

February2.3× the quietest month

Top search term

rear wiper blade538K searches a year

Listings sell for $9.66 on average, from $5.84 to $16.07. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,500 to 2,000 of them. At $9.66 that is $14K to $19K a year per listing.

Average price

$9.66under the $15 to $100 sweet spot

Price range

$5.84–$16.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

1,500–2,000

Revenue per listing a year

$14K–$19K

Returns

1.8%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #29 within Windshield Wipers & Parts. It carries 48,002 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

98%

Out of stock, average day

1.0%

Average rank

#29in Windshield Wipers & Parts

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

48,002per listing

Listings tracked

56

10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

9Amazon's first-year sales bar

Average brand age

56 months