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Rainx Windshield Fluid

Pass

Rainx Windshield Fluid scores 66 out of 100, a Pass. Shoppers spend an estimated $1.3M a year here, search demand grew +75.9% this quarter, and an estimated 0.5% of orders come back.

Flapen Score
66
66 / 100
Top 2% of 7,287 Automotive niches · +17 vs the category median of 49
Market size
$1.3M/yr710K searches / yr
90-day growth
+75.9%search demand this quarter
Competition
62%top-5 click share · 9 brands · 308 sellers

Flapen Score

Rainx Windshield Fluid against its category

The dotted line is the Automotive average. Past it, Rainx Windshield Fluid is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rainx Windshield Fluid market on Amazon at a glance

Shoppers on Amazon United States searched for Rainx Windshield Fluid 710K times last year and spent an estimated $1.3M. The top 5 brands take 92% of clicks. Demand peaks in May. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 10.7% of those searches ended in a purchase.

Shoppers searched for this 710K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.7% of those searches ended in a purchase. Searches in the last 90 days moved +75.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months
710K
Growth, 90 days vs prior 90
+75.9%
Conversion, latest week
10.7%
Market size, estimated
$1.3Ma year
Peak month
May2.2× the quietest month
Top search term
bug and tar remover for cars106K searches a year

02 · Price

A sale here is worth $17.19.

Listings sell for $17.19 on average, from $5.14 to $48.58. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $17.19 that is $52K to $69K a year per listing.

Average price
$17.19inside the $15 to $100 sweet spot
Price range
$5.14–$48.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
3,000–4,000
Revenue per listing a year
$52K–$69K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

72% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #79 within Exterior Care. It carries 2,501 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
83%
Out of stock, average day
0.0%
Average rank
#79in Exterior Care
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
2,501per listing
Listings tracked
18

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
76 months

Products

Top Rainx Windshield Fluid products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

308

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

5%

  • Brand 134%
  • Brand 225%
  • Brand 318%
  • Brand 410%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (3 brands, 5%)

Demand

Rainx Windshield Fluid search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 2.2×

Search terms

Top Rainx Windshield Fluid search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bug and tar remover for cars106K/yr
  • bug remover for cars exterior88K/yr
  • rain x windshield washer fluid139K/yr
  • rainx washer fluid95K/yr
  • bug remover39K/yr
  • car bug remover35K/yr
  • bug remover for cars34K/yr
  • bug and tar remover35K/yr
  • rain x washer fluid27K/yr
  • car bug remover spray16K/yr

Reviews and returns

What reviews say buyers love and hate about Rainx Windshield Fluid

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Efficiency”
25%of negative reviews mention “Functionality-Overall”
0.5%of orders come back
“Did not work”
A buyer, on “Functionality-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Rainx Windshield Fluid questions

Answered from the same tracked data.