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Pool Antifreeze for Winterizing

Fail

Demand is soft, at -80.8% this quarter, so Pool Antifreeze for Winterizing is a Fail.

Flapen Score
37
37 / 100
Ranks 6,498 of 7,287 Automotive niches · −12 vs the category median of 49
Market size
$67K/yr54K searches / yr
90-day growth
-80.8%search demand this quarter
Competition
88%top-5 click share · 5 brands · 20 sellers

Flapen Score

Pool Antifreeze for Winterizing against its category

The dotted line is the Automotive average. Past it, Pool Antifreeze for Winterizing is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pool Antifreeze for Winterizing market on Amazon at a glance

Shoppers on Amazon United States searched for Pool Antifreeze for Winterizing 54K times last year and spent an estimated $67K. All 5 brands take every click. Demand peaks in Sep–Oct–Nov. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -80.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
-80.8%
Conversion, latest week
4.0%
Market size, estimated
$67Ka year
Peak month
October89.6× the quietest month
Top search term
pool antifreeze27K searches a year

02 · Price

A sale here is worth $31.26.

Listings sell for $31.26 on average, from $14.27 to $48.05. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $31.26 that is $8K to $16K a year per listing.

Average price
$31.26inside the $15 to $100 sweet spot
Price range
$14.27–$48.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$8K–$16K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

43% of listings pay for placement with sponsored ads. 14% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #250 within Oils & Fluids. It carries 253 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
43%
Prime listings
14%
Out of stock, average day
12.5%
Average rank
#250in Oils & Fluids
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
253per listing
Listings tracked
7

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Pool Antifreeze for Winterizing products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

Brands

5 flat

Sellers

20

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • Brand 145%
  • Brand 230%
  • Brand 313%
  • Brand 47%
  • Brand 55%
  • Open — no brand owns it (0%)

Demand

Pool Antifreeze for Winterizing search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 89.6×

Search terms

Top Pool Antifreeze for Winterizing search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pool antifreeze27K/yr
  • pool antifreeze for winterizing17K/yr
  • hot tub antifreeze2K/yr
  • swimming pool antifreeze3K/yr
  • pool antifreeze for winterizing inground pool3K/yr
  • antifreeze for pool closing3K/yr

Reviews and returns

What reviews say buyers love and hate about Pool Antifreeze for Winterizing

We read the reviews and the return reasons for every product selling here.

56%of positive reviews mention “Advertised Vs Actual Product”
<0.1%of orders come back, a rate Amazon rounds to zero
“As advertised”
A buyer, on “Advertised Vs Actual Product”56% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Pool Antifreeze for Winterizing questions

Answered from the same tracked data.