Polishing Compound

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.8M a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

+18.4%

Conversion, latest week

5.5%

Market size, estimated

$1.8Ma year

Peak month

April2.8× the quietest month

Top search term

meguiars652K searches a year

Listings sell for $17.23 on average, from $7.00 to $40.08. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,500 to 3,000 of them. At $17.23 that is $43K to $52K a year per listing.

Average price

$17.23inside the $15 to $100 sweet spot

Price range

$7.00–$40.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

2,500–3,000

Revenue per listing a year

$43K–$52K

Returns

1.3%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #25 within Exterior Care. It carries 8,025 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#25in Exterior Care

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

8,025per listing

Listings tracked

37

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

62 months