Is phillips xc 20w50 aviation oil profitable to sell on Amazon United States?

The niche generates $93K/yr across 6 tracked products. 90-day search growth is +3.9%. Flapen's verdict: Skip it (40/100).

How competitive is the phillips xc 20w50 aviation oil niche?

5 brands and 20 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in phillips xc 20w50 aviation oil?

Top complaints mined from reviews: Add-Ons/Attachments. The return rate is 0.3%.

When does demand for phillips xc 20w50 aviation oil peak?

Demand peaks in Aug; the busiest month runs 1.5× the quietest.

What does it cost to enter the phillips xc 20w50 aviation oil niche?

Listings span $69.15–$138.09; the average listing price is $104.71 (sweet spot $15–$100). The average incumbent carries 163 reviews — the moat a new listing must climb.

phillips xc 20w50 aviation oil

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Conversion

Incredible13.2%

search→purchase rate — share of searches ending in a sale

Review moat

Great163.17

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$104.71

avg listing price — sweet spot $15–$100

Price range

Okay$69.15–$138.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+3.9%

90-day search growth — must beat 0% to launch

Market size

Bad$93K

$93K/yr · 7K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

Bad97%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Low Review Barrier High Price

According to Flapen's Amazon United States niche tracking, phillips xc 20w50 aviation oil is a $93K/yr Amazon United States market (7K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug. Verdict: Skip it — 40/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

phillips xc 20w50 aviation oil market data

Units sold / yr: 1K–1K; avg 100–250/product
Revenue / yr: $105K–$131K; units × avg price
Conversion rate: 13.2%
Avg BSR: #474
Page quality: 0%
Prime: 50%
Sponsored: 33%
Out of stock: 0.0%
Avg brand age: 107 months
Avg seller age: 174 days

Competition & brand share

The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

Phillips 6653%
XC28%
Victory9%
AeroShell6%
Artist Unknown3%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 102 weeks — +3.9% search growth over the last 90 days.

Peak months: Aug · busiest ÷ quietest = 1.5×

Open Trend

Top phillips xc 20w50 aviation oil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Phillips 66 20W50 X/C Aviation Oil 1 Quart 32. Fluid Ounces 12 Pack

Phillips 66$108.524.8★418 rev

XC Phillips 66-20W50 Aviation Oil Case of 12qts| 48250

XC$102.814.8★237 rev

Phillips 66 Victory AW 20w50 Aviation Oil Case of 12qtsQ

Victory$112.244.8★57 rev

Phillips 66 Victory Aviation Oil 100AW - 12/1 qt. case

Artist Unknown$97.474.5★48 rev

AeroShell Oil W100-550050832 - 6x1 Quart case

AeroShell$69.154.7★77 rev

Newest

by launch date

Phillips 66 Victory AW 20w50 Aviation Oil Case of 12qtsQ

Victory$112.2457 rev

5y ago

AeroShell Oil W100-550050832 - 6x1 Quart case

AeroShell$69.1577 rev

6y ago

AeroShell Oil W100 Plus SAE Grade 50 Ashless Dispersant Aircraft Oil - 12 Quart/Case

AeroShell$138.09142 rev

9y ago

Phillips 66 Victory Aviation Oil 100AW - 12/1 qt. case

Artist Unknown$97.4748 rev

12y ago

Phillips 66 20W50 X/C Aviation Oil 1 Quart 32. Fluid Ounces 12 Pack

Phillips 66$108.52418 rev

12y ago

What buyers say about phillips xc 20w50 aviation oil

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product38%

“as described”

Ease Of Use19%

“Easy and simple”

Quality-Overall19%

“Good quality with Lycoming additive”

Value For Money6%

“Great value for the money”

Fuel Efficiency6%

“This is the easiest way for me to get a fresh batch of aviation oil”

Lubrication6%

“I've been using this oil for 6 years”

What buyers complain about

Add-Ons/Attachments50%

“Last spout extension did not fit the bottle however”

Top return reasons

Leak-Proof53%

Advertised Vs Actual Product37%

Defective Material/Parts5%

Compatibility-Overall5%

Common questions

Is phillips xc 20w50 aviation oil profitable to sell on Amazon United States?: The niche generates $93K/yr across 6 tracked products. 90-day search growth is +3.9%. Flapen's verdict: Skip it (40/100).
How competitive is the phillips xc 20w50 aviation oil niche?: 5 brands and 20 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in phillips xc 20w50 aviation oil?: Top complaints mined from reviews: Add-Ons/Attachments. The return rate is 0.3%.
When does demand for phillips xc 20w50 aviation oil peak?: Demand peaks in Aug; the busiest month runs 1.5× the quietest.
What does it cost to enter the phillips xc 20w50 aviation oil niche?: Listings span $69.15–$138.09; the average listing price is $104.71 (sweet spot $15–$100). The average incumbent carries 163 reviews — the moat a new listing must climb.