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Peterbilt

Maybe

The average product has only 134 reviews. But buyers convert on only 0.7% of searches, so Peterbilt is a Maybe.

Flapen Score
57
57 / 100
Top 17% of 7,287 Automotive niches · +8 vs the category median of 49
Market size
$289K/yr569K searches / yr
90-day growth
-12.0%search demand this quarter
Competition
31%top-5 click share · 43 brands · 57 sellers

Flapen Score

Peterbilt against its category

The dotted line is the Automotive average. Past it, Peterbilt is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Peterbilt market on Amazon at a glance

Shoppers on Amazon United States searched for Peterbilt 569K times last year and spent an estimated $289K. The top 5 brands take 45% of clicks. Demand peaks in Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 569K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $289K a year.

Searches, last 12 months
569K
Growth, 90 days vs prior 90
-12.0%
Conversion, latest week
0.7%
Market size, estimated
$289Ka year
Peak month
December1.7× the quietest month
Top search term
peterbilt 379 accessories143K searches a year

02 · Price

A sale here is worth $78.13.

Listings sell for $78.13 on average, from $10.26 to $546.85. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $78.13 that is $0 to $8K a year per listing.

Average price
$78.13inside the $15 to $100 sweet spot
Price range
$10.26–$546.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$8K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #3,602 within Body & Trim. It carries 134 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
78%
Out of stock, average day
4.0%
Average rank
#3,602in Body & Trim
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
134per listing
Listings tracked
63

04 · Newcomers

2 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
2Amazon's first-year sales bar
Average brand age
38 months

Products

Top Peterbilt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

Brands

43 falling

Sellers

57

Top-5 brand share

45%

Top 20: 80%

Top-5 click share

31%

Top 20: 62%

Open market

52%

  • Brand 118%
  • Brand 211%
  • Brand 37%
  • Brand 46%
  • Brand 53%
  • Brand 63%

Demand

Peterbilt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KPrime Day '24Holiday '24Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.7×

Search terms

Top Peterbilt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • peterbilt 379 accessories143K/yr
  • peterbilt 389 accessories90K/yr
  • peterbilt98K/yr
  • peterbilt accessories44K/yr
  • peterbilt 37935K/yr
  • 389 peterbilt accessories19K/yr
  • 379 peterbilt accessories21K/yr
  • peterbilt 38921K/yr
  • peterbilt 386 accessories15K/yr
  • peterbilt floor mats11K/yr

Reviews and returns

What reviews say buyers love and hate about Peterbilt

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Size-Overall”
19%of negative reviews mention “Durability”
1.6%of orders come back
“only lasted two weeks”
A buyer, on “Durability”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Peterbilt questions

Answered from the same tracked data.