P621725

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved -11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $90K a year.

Searches, last 12 months

15K

Growth, 90 days vs prior 90

-11.3%

Conversion, latest week

10.2%

Market size, estimated

$90Ka year

Peak month

August2.2× the quietest month

Top search term

p6217255K searches a year

Listings sell for $56.75 on average, from $24.06 to $139.79. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $56.75 that is $6K to $14K a year per listing.

Average price

$56.75inside the $15 to $100 sweet spot

Price range

$24.06–$139.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$6K–$14K

Returns

0.2%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #3,618 within Filters. It carries 17 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

71%

Out of stock, average day

3.9%

Average rank

#3,618in Filters

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

17per listing

Listings tracked

21

18 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

8Amazon's first-year sales bar

Average brand age

18 months