P21w Bulb

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $83K a year.

Searches, last 12 months

39K

Growth, 90 days vs prior 90

+0.9%

Conversion, latest week

12.9%

Market size, estimated

$83Ka year

Peak month

March1.5× the quietest month

Top search term

7506 bulb24K searches a year

Listings sell for $16.39 on average, from $5.75 to $98.78. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $16.39 that is $4K to $8K a year per listing.

Average price

$16.39inside the $15 to $100 sweet spot

Price range

$5.75–$98.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

3.1%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #356 within Lights, Bulbs & Indicators. It carries 5,531 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#356in Lights, Bulbs & Indicators

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

5,531per listing

Listings tracked

15

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

56 months