Oil Drain Plug

Shoppers searched for this 625K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $404K a year.

Searches, last 12 months

625K

Growth, 90 days vs prior 90

-8.7%

Conversion, latest week

4.3%

Market size, estimated

$404Ka year

Peak month

March1.3× the quietest month

Top search term

oil drain plug302K searches a year

Listings sell for $14.87 on average, from $3.24 to $52.85. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At $14.87 that is $11K to $15K a year per listing.

Average price

$14.87under the $15 to $100 sweet spot

Price range

$3.24–$52.85

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

750–1,000

Revenue per listing a year

$11K–$15K

Returns

2.0%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #39 within Engines & Engine Parts. It carries 1,195 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#39in Engines & Engine Parts

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

1,195per listing

Listings tracked

22

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

40 months