Oil Car Air Freshener

Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.

Searches, last 12 months

22K

Growth, 90 days vs prior 90

-2.0%

Conversion, latest week

5.7%

Market size, estimated

$15Ka year

Peak month

August3.9× the quietest month

Top search term

sol de janeiro car freshener7K searches a year

Listings sell for $11.38 on average, from $9.70 to $18.96. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $11.38 that is $1K to $3K a year per listing.

Average price

$11.38under the $15 to $100 sweet spot

Price range

$9.70–$18.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.4%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #223 within Air Fresheners. It carries 1,677 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#223in Air Fresheners

Average rating

4.16 starsAmazon United States average 4.42 stars

Average reviews

1,677per listing

Listings tracked

7

The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months