Oil Additive

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.5M a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

+2.9%

Conversion, latest week

7.3%

Market size, estimated

$4.5Ma year

Peak month

February3.3× the quietest month

Top search term

prolube oil treatment243K searches a year

Listings sell for $32.52 on average, from $9.70 to $111.96. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 10,000 to 12,500 of them. At $32.52 that is $325K to $407K a year per listing.

Average price

$32.52inside the $15 to $100 sweet spot

Price range

$9.70–$111.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

10,000–12,500

Revenue per listing a year

$325K–$407K

Returns

0.3%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #7 within Oils & Fluids. It carries 8,021 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

63%

Out of stock, average day

0.0%

Average rank

#7in Oils & Fluids

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

8,021per listing

Listings tracked

8

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

87 months