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Ohio State License Plate

Maybe

Products sell for $18.29 on average, inside the sweet spot. But shoppers spend an estimated $37K a year here, so Ohio State License Plate is a Maybe.

Flapen Score
51
51 / 100
Top 39% of 7,287 Automotive niches · +2 vs the category median of 49
Market size
$37K/yr38K searches / yr
90-day growth
+43.0%search demand this quarter
Competition
50%top-5 click share · 12 brands · 31 sellers

Flapen Score

Ohio State License Plate against its category

The dotted line is the Automotive average. Past it, Ohio State License Plate is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ohio State License Plate market on Amazon at a glance

Shoppers on Amazon United States searched for Ohio State License Plate 38K times last year and spent an estimated $37K. The top 5 brands take 84% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 5.4% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +43.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
+43.0%
Conversion, latest week
5.4%
Market size, estimated
$37Ka year
Top search term
ohio state license plate28K searches a year

02 · Price

A sale here is worth $18.29.

Listings sell for $18.29 on average, from $7.91 to $30.14. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $18.29 that is $0 to $2K a year per listing.

Average price
$18.29inside the $15 to $100 sweet spot
Price range
$7.91–$30.14
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

46% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #1,038 within License Plate Covers & Frames. It carries 419 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
46%
Prime listings
93%
Out of stock, average day
0.8%
Average rank
#1,038in License Plate Covers & Frames
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
419per listing
Listings tracked
28

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
64 months

Products

Top Ohio State License Plate products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

31

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

50%

Top 20: 92%

Open market

12%

  • Brand 131%
  • Brand 227%
  • Brand 315%
  • Brand 46%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (6 brands, 12%)

Demand

Ohio State License Plate search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Holiday '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Dec · busiest ÷ quietest = 2.8× · 10 of 12 months tracked

Search terms

Top Ohio State License Plate search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ohio state license plate28K/yr
  • ohio state license plate front6K/yr
  • ohio state front license plate4K/yr

Reviews and returns

What reviews say buyers love and hate about Ohio State License Plate

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Quality-Overall”
2.1%of orders come back
“After 4 months this was horrible looking”
A buyer, on “Quality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Ohio State License Plate questions

Answered from the same tracked data.