Off White Keychain

Shoppers searched for this 316K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +21.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.

Searches, last 12 months

316K

Growth, 90 days vs prior 90

+21.7%

Conversion, latest week

3.2%

Market size, estimated

$113Ka year

Peak month

August2.1× the quietest month

Top search term

off white keychain221K searches a year

Listings sell for $11.18 on average, from $7.94 to $18.09. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $11.18 that is $3K to $6K a year per listing.

Average price

$11.18under the $15 to $100 sweet spot

Price range

$7.94–$18.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

1.2%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #2,323 within Keychains. It carries 136 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#2,323in Keychains

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

136per listing

Listings tracked

22

13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months