Obd2 Cable
FailShoppers spend an estimated $151K a year here, so Obd2 Cable is a Fail.
- Flapen Score
- 43 / 100Ranks 5,360 of 7,287 Automotive niches · −6 vs the category median of 4943
- Market size
- $151K/yr154K searches / yr
- 90-day growth
- +7.0%search demand this quarter
- Competition
- 62%top-5 click share · 11 brands · 13 sellers
Flapen Score
Obd2 Cable against its category
The dotted line is the Automotive average. Past it, Obd2 Cable is stronger. Inside it, weaker.
Market
The Obd2 Cable market on Amazon at a glance
Shoppers on Amazon United States searched for Obd2 Cable 154K times last year and spent an estimated $151K. The top 5 brands take 80% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 8.0% of those searches ended in a purchase.
Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved +7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $151K a year.
- Searches, last 12 months
- 154K
- Growth, 90 days vs prior 90
- +7.0%
- Conversion, latest week
- 8.0%
- Market size, estimated
- $151Ka year
- Peak month
- May1.9× the quietest month
- Top search term
- obd2 splitter89K searches a year
02 · Price
A sale here is worth $12.29.
Listings sell for $12.29 on average, from $6.84 to $19.91. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $12.29 that is $9K to $12K a year per listing.
- Average price
- $12.29under the $15 to $100 sweet spot
- Price range
- $6.84–$19.91
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $9K–$12K
- Returns
- 3.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #280 within Diagnostic, Test & Measurement Tools. It carries 467 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 72%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #280in Diagnostic, Test & Measurement Tools
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 467per listing
- Listings tracked
- 18
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Obd2 Cable products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
13
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
15%
- Brand 154%
- Brand 29%
- Brand 38%
- Brand 45%
- Brand 55%
- Brand 65%
- Open — no brand owns it (5 brands, 15%)
Demand
Obd2 Cable search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.9×
Search terms
Top Obd2 Cable search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- obd2 splitter89K/yr
- obd splitter19K/yr
- obd2 cable13K/yr
- obd2 port splitter6K/yr
- obd 2 splitter6K/yr
- obd cable7K/yr
- odb2 splitter5K/yr
- obd2 splitter 2 way5K/yr
- obd splitter 2 way4K/yr
Reviews and returns
What reviews say buyers love and hate about Obd2 Cable
We read the reviews and the return reasons for every product selling here.
“cannot get VIN or read codes through the scanner I have”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Obd2 Cable questions
Answered from the same tracked data.