Number Plate

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +80.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $397K a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

+80.3%

Conversion, latest week

1.2%

Market size, estimated

$397Ka year

Peak month

June3.2× the quietest month

Top search term

odi plate681K searches a year

Listings sell for $22.30 on average, from $10.23 to $35.22. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,000 to 2,500 of them. At $22.30 that is $45K to $56K a year per listing.

Average price

$22.30inside the $15 to $100 sweet spot

Price range

$10.23–$35.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

2,000–2,500

Revenue per listing a year

$45K–$56K

Returns

1.4%of orders · Amazon United States median 2.1%

48% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #401 within Accessories. It carries 158 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

48%

Prime listings

64%

Out of stock, average day

4.1%

Average rank

#401in Accessories

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

158per listing

Listings tracked

25

15 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months

15

Successful launches

8Amazon's first-year sales bar

Average brand age

76 months