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Np4-12 12v 4.0ah Battery

Fail

Shoppers spend an estimated $34K a year here, so Np4-12 12v 4.0ah Battery is a Fail.

Flapen Score
48
48 / 100
Ranks 3,828 of 7,287 Automotive niches · −1 vs the category median of 49
Market size
$34K/yr7K searches / yr
90-day growth
+90.6%search demand this quarter
Competition
84%top-5 click share · 7 brands · 23 sellers

Flapen Score

Np4-12 12v 4.0ah Battery against its category

The dotted line is the Automotive average. Past it, Np4-12 12v 4.0ah Battery is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Np4-12 12v 4.0ah Battery market on Amazon at a glance

Shoppers on Amazon United States searched for Np4-12 12v 4.0ah Battery 7K times last year and spent an estimated $34K. The top 5 brands take 95% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 18.6% of those searches ended in a purchase.

Shoppers searched for this 7K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.6% of those searches ended in a purchase. Searches in the last 90 days moved +90.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months
7K
Growth, 90 days vs prior 90
+90.6%
Conversion, latest week
18.6%
Market size, estimated
$34Ka year
Top search term
np4-12 12v 4.0ah battery5K searches a year

02 · Price

A sale here is worth $25.38.

Listings sell for $25.38 on average, from $17.53 to $42.68. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $25.38 that is $0 to $3K a year per listing.

Average price
$25.38inside the $15 to $100 sweet spot
Price range
$17.53–$42.68
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #967 within Parts. It carries 2,105 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
64%
Out of stock, average day
6.2%
Average rank
#967in Parts
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
2,105per listing
Listings tracked
11

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 116 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
116 months

Products

Top Np4-12 12v 4.0ah Battery products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

Brands

7 flat

Sellers

23

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

2%

  • Brand 131%
  • Brand 225%
  • Brand 322%
  • Brand 411%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (1 brand, 2%)

Reviews and returns

What reviews say buyers love and hate about Np4-12 12v 4.0ah Battery

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Battery Life”
45%of negative reviews mention “Battery Life”
2.4%of orders come back
“Short battery life”
A buyer, on “Battery Life”45% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Np4-12 12v 4.0ah Battery questions

Answered from the same tracked data.