non detergent sae 30 motor oil
Skip itA small market ($61K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Incredible$29.52avg listing price — sweet spot $15–$100
Price range
Great$9.47–$54.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.0%search→purchase rate — share of searches ending in a sale
Review moat
Good670.27avg incumbent reviews — the moat a new listing must climb
Growth
Good+37.3%90-day search growth — must beat 0% to launch
Brand share
Bad93%top-5 brand share — brand-locked demand
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Market size
Bad$61K$61K/yr · 29K searches
Competition
Bad82%top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, non detergent sae 30 motor oil is a $61K/yr Amazon United States market (29K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Apr–May. Verdict: Skip it — 47/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
non detergent sae 30 motor oil market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $74K–$89K
- units × avg price
- Conversion rate
- 7.0%
- Avg BSR
- #325
- Page quality
- 0%
- Prime
- 91%
- Sponsored
- 73%
- Out of stock
- 0.6%
- Avg brand age
- 121 months
- Avg seller age
- 168 days
Competition & brand share
The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
57
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
4%
- Valvoline48%
- Mag 133%
- Triax4%
- Valley Industries4%
- Lube King3%
- STP3%
- Open — no brand owns it (2 brands, 4%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +37.3% search growth over the last 90 days.Peak months: Apr, May · busiest ÷ quietest = 1.9×
Top non detergent sae 30 motor oil search terms
- sae 30 non detergent oil13K/yr
- non detergent sae 30 motor oil4K/yr
- 30w non detergent oil5K/yr
- 30 weight non detergent oil4K/yr
- non detergent oil4K/yr
Top non detergent sae 30 motor oil products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Valvoline Daily Protection Non-Detergent SAE 30 Conventional Motor Oil 1 QT
Valvoline$9.474.8★1,052 rev
Mag 1 68761 Non-Detergent 30 Lubricating Oil - 1 Quart
Mag 1$9.924.8★78 rev
Valvoline Daily Protection Non-Detergent SAE 30 Conventional Motor Oil 1 QT Case of 6
Valvoline$34.654.8★1,052 rev
MAG 1 00232 Non-Detergent 30 Lubricating Oil - 2.5 Gallon
Mag 1$47.774.8★13 rev
TRIAX Kompressor ISO 100 SAE 30 Full Synthetic Multi-Vis Air Compressor Oil | for Rotary Vane Screw and Reciprocal | Commercial Grade | High Temp | Non-Detergent (1 Gallon)
Triax$36.174.8★555 rev
Newest
by launch date
Mag 1 68761 Non-Detergent 30 Lubricating Oil - 1 Quart (Pack of 6)
Mag 1$34.271 rev
Mag 1 68761 Non-Detergent 30 Lubricating Oil - 1 Quart
Mag 1$9.9278 rev
MAG 1 00232 Non-Detergent 30 Lubricating Oil - 2.5 Gallon
Mag 1$47.7713 rev
TRIAX Kompressor ISO 100 SAE 30 Full Synthetic Multi-Vis Air Compressor Oil | for Rotary Vane Screw and Reciprocal | Commercial Grade | High Temp | Non-Detergent (1 Gallon)
Triax$36.17555 rev
Valley Industries Pressure Washer Premium Pump Oil - 1 Liter Black (PK-85490000)
Valley Industries$13.10828 rev
Trending
90-day click momentumMag 1 68761 Non-Detergent 30 Lubricating Oil - 1 Quart (Pack of 6)
Mag 1$34.275.0★
MAG 1 00232 Non-Detergent 30 Lubricating Oil - 2.5 Gallon
Mag 1$47.774.8★
Mag 1 68761 Non-Detergent 30 Lubricating Oil - 1 Quart
Mag 1$9.924.8★
Milton 1002 High Performance Conventional Air Compressor Oil ISO-100-1 Gallon
Milton$29.034.8★
Valvoline Daily Protection Non-Detergent SAE 30 Conventional Motor Oil 1 QT
Valvoline$9.474.8★
What buyers say about non detergent sae 30 motor oil
What buyers praise and complain about, mined from review topics.What buyers love
“Good brand of oil”
“Perfect air Compressor oil”
“Very reasonable price”
“Delivered as advertised”
“Perfect for my air compressor”
“Easy to use”
“The jug did not leak”
“Motor runs smoothly”
“It works great”
“Correct 👍 product”
What buyers complain about
“a little expensive”
“Air compressor oil”
“Small engine oil”
“I did not receive what I thought I was ordering”
“slippery”
“smaller bottle for pressure washer”
“the compressor didn't blow up”
“Before, it would stop as soon as it started, which was very troublesome, especially when it was cold”
“it looked thinner than I normally use”
Top return reasons
Common questions
- Is non detergent sae 30 motor oil profitable to sell on Amazon United States?
- The niche generates $61K/yr across 11 tracked products. 90-day search growth is +37.3%. Flapen's verdict: Skip it (47/100).
- How competitive is the non detergent sae 30 motor oil niche?
- 8 brands and 57 sellers compete. The top 5 products take 82% of clicks and top 5 brands hold 93% of demand.
- What do buyers complain about in non detergent sae 30 motor oil?
- Top complaints mined from reviews: Value For Money, Lubrication, Size-Overall. The return rate is 0.4%.
- When does demand for non detergent sae 30 motor oil peak?
- Demand peaks in Apr–May; the busiest month runs 1.9× the quietest.
- What does it cost to enter the non detergent sae 30 motor oil niche?
- Listings span $9.47–$54.37; the average listing price is $29.52 (sweet spot $15–$100). The average incumbent carries 670 reviews — the moat a new listing must climb.