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Nissan Rogue Floor Mats

Maybe

The top 5 brands take only 47% of clicks. But demand is soft, at -10.4% this quarter, so Nissan Rogue Floor Mats is a Maybe.

Flapen Score
50
50 / 100
Top 44% of 7,287 Automotive niches · +1 vs the category median of 49
Market size
$287K/yr144K searches / yr
90-day growth
-10.4%search demand this quarter
Competition
37%top-5 click share · 34 brands · 55 sellers

Flapen Score

Nissan Rogue Floor Mats against its category

The dotted line is the Automotive average. Past it, Nissan Rogue Floor Mats is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nissan Rogue Floor Mats market on Amazon at a glance

Shoppers on Amazon United States searched for Nissan Rogue Floor Mats 144K times last year and spent an estimated $287K. The top 5 brands take 47% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $287K a year.

Searches, last 12 months
144K
Growth, 90 days vs prior 90
-10.4%
Conversion, latest week
2.3%
Market size, estimated
$287Ka year
Peak month
March1.4× the quietest month
Top search term
nissan rogue floor mats29K searches a year

02 · Price

A sale here is worth $85.66.

Listings sell for $85.66 on average, from $19.51 to $193.69. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $85.66 that is $0 to $9K a year per listing.

Average price
$85.66inside the $15 to $100 sweet spot
Price range
$19.51–$193.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$9K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #567 within Floor Mats & Cargo Liners. It carries 3,757 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
87%
Out of stock, average day
9.3%
Average rank
#567in Floor Mats & Cargo Liners
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
3,757per listing
Listings tracked
45

04 · Newcomers

6 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
6Amazon's first-year sales bar
Average brand age
34 months

Products

Top Nissan Rogue Floor Mats products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

34 falling

Sellers

55

Top-5 brand share

47%

Top 20: 88%

Top-5 click share

37%

Top 20: 76%

Open market

46%

  • Brand 115%
  • Brand 210%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 67%

Demand

Nissan Rogue Floor Mats search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Nissan Rogue Floor Mats search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nissan rogue floor mats29K/yr
  • 2023 nissan rogue floor mats16K/yr
  • 2026 nissan rogue floor mats14K/yr
  • 2025 nissan rogue floor mats9K/yr
  • 2024 nissan rogue floor mats6K/yr
  • 2017 nissan rogue floor mats8K/yr
  • 2021 nissan rogue floor mats7K/yr
  • 2019 nissan rogue floor mats6K/yr
  • 2018 nissan rogue floor mats7K/yr
  • 2016 nissan rogue floor mats6K/yr

Reviews and returns

What reviews say buyers love and hate about Nissan Rogue Floor Mats

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Size-Overall”
28%of negative reviews mention “Size-Overall”
4.0%of orders come back
“way too big”
A buyer, on “Size-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Nissan Rogue Floor Mats questions

Answered from the same tracked data.