Naval Jelly
FailThe top 5 products take 82% of clicks, so Naval Jelly is a Fail.
- Flapen Score
- 49 / 100Ranks 3,500 of 7,287 Automotive niches · on the category median49
- Market size
- $69K/yr102K searches / yr
- 90-day growth
- +77.8%search demand this quarter
- Competition
- 82%top-5 click share · 7 brands · 75 sellers
Flapen Score
Naval Jelly against its category
The dotted line is the Automotive average. Past it, Naval Jelly is stronger. Inside it, weaker.
Market
The Naval Jelly market on Amazon at a glance
Shoppers on Amazon United States searched for Naval Jelly 102K times last year and spent an estimated $69K. The top 5 brands take 93% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 5.3% of those searches ended in a purchase.
Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +77.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.
- Searches, last 12 months
- 102K
- Growth, 90 days vs prior 90
- +77.8%
- Conversion, latest week
- 5.3%
- Market size, estimated
- $69Ka year
- Peak month
- June2.4× the quietest month
- Top search term
- naval jelly43K searches a year
02 · Price
A sale here is worth $12.82.
Listings sell for $12.82 on average, from $6.66 to $29.06. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,000 to 1,250 of them. At $12.82 that is $13K to $16K a year per listing.
- Average price
- $12.82under the $15 to $100 sweet spot
- Price range
- $6.66–$29.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $13K–$16K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #388 within Finishing. It carries 3,518 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 90%
- Out of stock, average day
- 0.0%
- Average rank
- #388in Finishing
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 3,518per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Naval Jelly products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.
Brands
7 flat
Sellers
75
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
2%
- Brand 143%
- Brand 221%
- Brand 312%
- Brand 49%
- Brand 58%
- Brand 64%
- Open — no brand owns it (1 brand, 2%)
Demand
Naval Jelly search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun · busiest ÷ quietest = 2.4×
Search terms
Top Naval Jelly search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- naval jelly43K/yr
- naval jelly rust remover32K/yr
- navel jelly for rust removal9K/yr
- navel jelly5K/yr
- naval jelly rust remover gel5K/yr
- loctite naval jelly rust dissolver3K/yr
- loctite rust dissolver3K/yr
- loctite naval jelly3K/yr
Reviews and returns
What reviews say buyers love and hate about Naval Jelly
We read the reviews and the return reasons for every product selling here.
“was covered in rust”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Naval Jelly questions
Answered from the same tracked data.









