Natural Car Air Freshener

Shoppers searched for this 222K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +18.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $104K a year.

Searches, last 12 months

222K

Growth, 90 days vs prior 90

+18.5%

Conversion, latest week

3.1%

Market size, estimated

$104Ka year

Peak month

August1.4× the quietest month

Top search term

natural car air freshener43K searches a year

Listings sell for $14.87 on average, from $6.03 to $38.83. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $14.87 that is $1K to $4K a year per listing.

Average price

$14.87under the $15 to $100 sweet spot

Price range

$6.03–$38.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

0.8%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #54 within Air Fresheners. It carries 5,532 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

2.3%

Average rank

#54in Air Fresheners

Average rating

4.10 starsAmazon United States average 4.42 stars

Average reviews

5,532per listing

Listings tracked

30

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

45 months