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Motorcycle Face Mask

Fail

Demand is soft, at -67.1% this quarter, so Motorcycle Face Mask is a Fail.

Flapen Score
45
45 / 100
Ranks 4,788 of 7,287 Automotive niches · −4 vs the category median of 49
Market size
$111K/yr408K searches / yr
90-day growth
-67.1%search demand this quarter
Competition
34%top-5 click share · 37 brands · 91 sellers

Flapen Score

Motorcycle Face Mask against its category

The dotted line is the Automotive average. Past it, Motorcycle Face Mask is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Motorcycle Face Mask market on Amazon at a glance

Shoppers on Amazon United States searched for Motorcycle Face Mask 408K times last year and spent an estimated $111K. The top 5 brands take 41% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 408K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -67.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $111K a year.

Searches, last 12 months
408K
Growth, 90 days vs prior 90
-67.1%
Conversion, latest week
2.1%
Market size, estimated
$111Ka year
Peak month
December5.2× the quietest month
Top search term
motorcycle face mask89K searches a year

02 · Price

A sale here is worth $13.10.

Listings sell for $13.10 on average, from $6.08 to $34.57. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $13.10 that is $1K to $3K a year per listing.

Average price
$13.10under the $15 to $100 sweet spot
Price range
$6.08–$34.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #633 within Protective Gear. It carries 7,350 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#633in Protective Gear
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
7,350per listing
Listings tracked
48

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
47 months

Products

Top Motorcycle Face Mask products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

37 falling

Sellers

91

Top-5 brand share

41%

Top 20: 82%

Top-5 click share

34%

Top 20: 74%

Open market

55%

  • Brand 121%
  • Brand 26%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Motorcycle Face Mask search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KPrime Day '24Spike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 5.2×

Search terms

Top Motorcycle Face Mask search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • motorcycle face mask89K/yr
  • motorcycle masks for men39K/yr
  • fleece balaclava59K/yr
  • face warmer35K/yr
  • winter face mask for women86K/yr
  • balaclava fleece17K/yr
  • face mask for cold weather women11K/yr
  • fleece balaclava women12K/yr
  • winter mask for women21K/yr
  • snow mask for women9K/yr

Reviews and returns

What reviews say buyers love and hate about Motorcycle Face Mask

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Warmth”
18%of negative reviews mention “Size-Overall”
3.0%of orders come back
“Doesn't fit”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Motorcycle Face Mask questions

Answered from the same tracked data.