Is motorcycle backrest profitable to sell on Amazon United States?

The niche generates $49K/yr across 83 tracked products. 5 of 28 products launched in the last 360 days are still selling. 90-day search growth is +49.3%. Flapen's verdict: Worth a look (58/100).

How competitive is the motorcycle backrest niche?

36 brands and 42 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 48% of demand.

What do buyers complain about in motorcycle backrest?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Assembly/Installation. The return rate is 6.4% — above our launch gate.

When does demand for motorcycle backrest peak?

Demand peaks in May–Jun–Jul–Aug; the busiest month runs 3.3× the quietest.

What does it cost to enter the motorcycle backrest niche?

Listings span $9.79–$145.90; the average listing price is $68.86 (sweet spot $15–$100). The average incumbent carries 164 reviews — the moat a new listing must climb.

motorcycle backrest

Worth a look

Shows a thin review moat (164 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Review moat

Great164.39

avg incumbent reviews — the moat a new listing must climb

Competition

Great24%

top-5 click share — an open shelf

Brand share

Great48%

top-5 brand share — no brand owns this niche

Avg price

Great$68.86

avg listing price — sweet spot $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+49.3%

90-day search growth — must beat 0% to launch

Price range

Good$9.79–$145.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Bad6.4%

return rate — above 5% kills the launch gate

Market size

Bad$49K

$49K/yr · 73K searches

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand High Returns High Price

According to Flapen's Amazon United States niche tracking, motorcycle backrest is a $49K/yr Amazon United States market (73K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 58/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

motorcycle backrest market data

Units sold / yr: 750–1K; avg 0–100/product
Revenue / yr: $52K–$69K; units × avg price
Conversion rate: 1.0%
Avg BSR: #1,074
Page quality: 0%
Prime: 96%
Sponsored: 93%
Out of stock: 11.1%
Avg brand age: 50 months
Avg seller age: 184 days

Competition & brand share

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

Brands

36 falling

Sellers

Top-5 brand share

48%

Top 20: 90%

Top-5 click share

24%

Top 20: 55%

Open market

46%

Benlari13%
PBYMT12%
FOVPLUE9%
kekykm8%
Minho6%
Amazicha6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +49.3% search growth over the last 90 days.

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 3.3×

Open Trend

Top motorcycle backrest search terms

motorcycle backrest23K/yr +58.7%0.7% conv.
harley backrest17K/yr +39.5%1.1% conv.
harley davidson backrest13K/yr +38.3%0.8% conv.
motorcycle back rest7K/yr +78.8%0.8% conv.
harley driver backrest5K/yr +45.1%2.0% conv.
harley touring backrest4K/yr +42.7%0.8% conv.
backrest for harley davidson3K/yr +89.5%1.0% conv.
back rest for motorcycle seat1K/yr +1.7%0.0% conv.
motorcycle rider backrest915/yr +31.6%0.7% conv.

All search terms

Top motorcycle backrest products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

kekykm 1997-2026 Adjustable Driver Rider Backrest compatible with Harley Davidson Touring Street Glide Road Glide Road King Ultra Limited Electra Stitch Backrest Pad

kekykm$77.894.4★184 rev

Benlari Driver Rider Backrest Adjustable Detachable Plug-in Rider Back Rest Pad Fit for Harley Davidson Touring Street Glide Electra Glide Road Glide Road King CVO 1997-2024 Black (Black)

Benlari$68.334.3★104 rev

Adjustable Driver Backrest for Harley Davidson Motorcycle Rider Backrest Fit for Touring Street Glide Road King Road Glide Electra Glide 1997-2025 Black(FIXED BACKREST)

SWESGI$68.254.5★133 rev

Wkocta Driver Rider Backrest Adjustable Rider Backrest Black Driver Backrest Fit for Harley Davidson Touring Street Glide Electra Glide Road Glide Road King 1997-2026

Wkocta$75.934.4★25 rev

Minho C Type Motorcycle Rear Backrest PU Leather Passenger Back Support Fits GY6 50cc 125cc 150cc 250cc Chinese Scooter Moped Compatible with Taotao Vitacci Tank 200 Jonway Sunl

Minho$29.534.5★69 rev

Newest

by launch date

SANYUMOTO Adjustable Rider Driver Backrest Detachable Plug-in Rider Backrast 1997-2026 Fit for Harley Davidson Touring Street Glide Road Glide Ultra Limited Electra Glide Road King CVO 2009-2026

SANYUMOTO$67.5920 rev

5mo ago

PBYMT Driver Rider Backrest Adjustable Rider Driver Backrest with Storage Fit for Harley Davidson Touring Road Glide Electra Glide Road King Street Glide 1988-2024 (Black)

PBYMT$63.6819 rev

7mo ago

Amazicha Rider Driver Backrest Adjustable Driver Rider Backrest with Storage Bag Fit for Harley Davidson Touring Road Glide Street Glide Electra Glide Road King CVO 1988-2024 Black

Amazicha$62.3413 rev

8mo ago

PBYMT Driver Rider Backrest Newly Upgraded Adjustable Rider Driver Backrest with Storage Bag Fit for Harley Davidson Touring Road King Electra Glide Street Glide Road Glide 1988-2024 Black

PBYMT$63.9616 rev

10mo ago

Wkocta Driver Rider Backrest Adjustable Rider Backrest Black Driver Backrest Fit for Harley Davidson Touring Street Glide Electra Glide Road Glide Road King 1997-2026

Wkocta$75.9325 rev

10mo ago

What buyers say about motorcycle backrest

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall15%

“Solid value for the quality”

Size-Overall14%

“It fits securely”

Assembly/Installation13%

“Worked really well really easy to put on”

Value For Money11%

“Good for the price”

Comfort-Overall9%

“Its very comfortable”

Adjustability/Rotatability/Reclining6%

“is easily adjustable”

Strength3%

“Solid construction”

Design-Overall2%

“Sleek appearance”

Advertised Vs Actual Product2%

“As advertised”

Durability2%

“Durable and great quality”

What buyers complain about

Size-Overall22%

“small”

Quality-Overall8%

“Poor quality”

Assembly/Installation5%

“Expect a bit of a fight installing it”

Mounting4%

“Broken installation bracket”

Compatibility-Overall4%

“will not work with every seat design”

Value For Money3%

“Cost”

Comfort-Overall3%

“Not the most comfortable”

Adjustability/Rotatability/Reclining2%

“no way to adjust it”

Durability2%

“Broke”

Instructions/User Manual/Troubleshooting1%

“Instructions and lack of instructions were challenging and I ended up having to look at youtube videos to complete the install”

Top return reasons

Size-Overall44%

Compatibility-Overall14%

Mounting9%

Defective Material/Parts5%

Mechanism Issues3%

Width3%