Motorcycle Armor
MaybeThe top 5 products take only 20% of clicks. But buyers convert on only 0.4% of searches, so Motorcycle Armor is a Maybe.
- Flapen Score
- 55 / 100Top 23% of 7,287 Automotive niches · +6 vs the category median of 4955
- Market size
- $114K/yr406K searches / yr
- 90-day growth
- +29.9%search demand this quarter
- Competition
- 20%top-5 click share · 41 brands · 98 sellers
Flapen Score
Motorcycle Armor against its category
The dotted line is the Automotive average. Past it, Motorcycle Armor is stronger. Inside it, weaker.
Market
The Motorcycle Armor market on Amazon at a glance
Shoppers on Amazon United States searched for Motorcycle Armor 406K times last year and spent an estimated $114K. The top 5 brands take 40% of clicks. Demand peaks in Apr. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 406K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +29.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.
- Searches, last 12 months
- 406K
- Growth, 90 days vs prior 90
- +29.9%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $114Ka year
- Peak month
- April2.0× the quietest month
- Top search term
- motorcycle armor105K searches a year
02 · Price
A sale here is worth $75.66.
Listings sell for $75.66 on average, from $7.00 to $285.89. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $75.66 that is $0 to $8K a year per listing.
- Average price
- $75.66inside the $15 to $100 sweet spot
- Price range
- $7.00–$285.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$8K
- Returns
- 3.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #70 within Protective Gear. It carries 3,040 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 98%
- Out of stock, average day
- 1.0%
- Average rank
- #70in Protective Gear
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 3,040per listing
- Listings tracked
- 89
04 · Newcomers
3 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Motorcycle Armor products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 20% of clicks. An open shelf where new products get seen.
Brands
41 flat
Sellers
98
Top-5 brand share
40%
Top 20: 84%
Top-5 click share
20%
Top 20: 52%
Open market
55%
- Brand 110%
- Brand 29%
- Brand 38%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
Motorcycle Armor search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr · busiest ÷ quietest = 2.0×
Search terms
Top Motorcycle Armor search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- motorcycle armor105K/yr
- motorcycle protective gear47K/yr
- powersports protective gear40K/yr
- motorcycle clothes for men29K/yr
- motorcycle clothes18K/yr
- motorcycle body armor21K/yr
- atv gear21K/yr
- moto gear10K/yr
- motorcycle clothing26K/yr
- motorcycle protection10K/yr
Reviews and returns
What reviews say buyers love and hate about Motorcycle Armor
We read the reviews and the return reasons for every product selling here.
“Too large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Motorcycle Armor questions
Answered from the same tracked data.









